TL;DR

Product & Marketing Manager (Fintech): Crafting and communicating product narratives that resonate with key customer segments and assisting in the creation and execution of marketing campaigns that drive pipeline growth, grow brand awareness and support revenue targets with an accent on the gap between product development and market adoption. Focus on GTM strategies for new product launches, analyzing campaign performance, and equipping internal teams with the tools and knowledge to effectively promote and support the product.

Location: London, England

Company

%hirify_global% connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit.

What you will do

Craft and communicate compelling product narratives that resonate with key customer segments.
Assist the wider marketing team in the creation and execution of marketing campaigns that drive pipeline growth and brand awareness.
Collaborate with sales, product, and regional teams to ensure alignment and consistency across all messaging and GTM initiatives.
Develop robust GTM strategies for new product launches, ensuring successful adoption and market penetration.
Analyse campaign performance and customer feedback to optimize marketing tactics and inform product improvements.
Equip internal teams with the tools and knowledge they need to effectively promote and support the product.

Requirements

3+ years of experience in product marketing, with exposure to broader marketing functions.
Preferably, SaaS fintech experience and/or product marketing experience at companies that served venture capital or private equity audiences.
Demonstrated experience in demand generation and/or brand marketing, ideally in a B2B context.
A collaborative, adaptable approach suited to fast-paced, ever-evolving environments.
The curiosity and tenacity to quickly become a product and domain expert.
Excellent communication skills.

Culture & Benefits

Joining a London-based marketing team.
Working closely with the US marketing team on global campaigns.
Opportunity to experiment, learn and push boundaries.