SEO, AI Search & Web Manager

Location: Stockholm HQ, Sweden

Company

hirify.global is a clean energy-tech company developing heat pumps, solar power and battery storage solutions to help European homes reduce gas use and energy costs.

What you will do

• Own and execute SEO and AI search optimisation across the website, blog and other content for European markets.
• Monitor organic search and AI answer-engine visibility, building measurement frameworks and reporting for rankings, traffic and conversions.
• Run technical SEO audits covering site architecture, crawlability, page speed and Core Web Vitals, and brief developers on improvements.
• Own keyword research, content gap analysis, on-page optimisation, metadata, internal linking and structured data.
• Lead freelance copywriters, set briefs and editorial standards, and write, edit and optimise content, landing pages and articles.
• Manage website content and the CMS, coordinate releases with developers, and align content and product launches with Growth Marketing and Product teams.

Requirements

• 5+ years of SEO experience, including technical SEO, combined with hands-on web content writing or content strategy experience.
• Proven success improving organic search rankings and traffic through SEO strategies.
• Hands-on knowledge of AI search optimisation, including how AI engines retrieve, interpret and cite sources and how to improve visibility in AI-generated answers.
• Experience leading, briefing and editing copywriters or content creators, ideally freelancers.
• Working knowledge of Google Search Console, GA4, Ahrefs, SEMrush and Screaming Frog.
• Strong understanding of site architecture, crawlability, page speed, structured data and mobile optimisation.
• Experience managing website content in a CMS and briefing developers on releases, updates and improvements.
• Fluent English with excellent writing and editing skills, including the ability to adapt tone and style for different audiences and markets.
• Data-driven approach with the ability to turn performance insights into actionable content and SEO recommendations.

Nice to have

• SEO agency background or experience with international or multilingual SEO.
• Experience with product launches, brand positioning or messaging development.
• Experience in a scale-up, e-commerce or high-growth environment.
• Experience in clean energy, sustainability or home improvement.
• Additional European language, such as German or Italian.

Culture & Benefits

• Fast-growing scale-up with an inclusive, supportive and entrepreneurial environment.
• Collaboration with diverse teams across international markets and opportunities to launch products globally.
• Personal and professional development with career advancement opportunities.
• Visible impact on product development, market growth and clean energy adoption.
• Modern office at Norra Stationsgatan 93 in Stockholm, near public transport.