Senior Content Manager (Crypto)

Location: Worldwide; remote or hybrid with flexible hours

Company

hirify.global develops crypto and financial products for mainstream and crypto-native audiences.

What you will do

• Develop platform- and market-specific content strategies for YouTube, Instagram, TikTok, X, LinkedIn, and Telegram.
• Create and adapt short-form videos, graphics, photos, threads, and other platform-native formats with designers and video editors.
• Own the content calendar, publishing workflow, brand voice, and rapid response to trends, news, and market events.
• Build social media as an acquisition and conversion channel, tracking reach, engagement, traffic, registrations, and paying users.
• Manage UTMs, attribution, analytics, performance analysis, experimentation, and KOL/influencer collaborations.
• Moderate communities, monitor sentiment, support crisis communication, and coordinate multi-channel campaigns with Product, Design, Legal, Leadership, CRM, Retention, SEO, Performance Marketing, and PR.

Requirements

• 4+ years of hands-on social media and content management experience.
• Experience growing YouTube, Instagram, TikTok, X, LinkedIn, and/or Telegram channels.
• Portfolio or case studies demonstrating measurable growth in reach, engagement, acquisition, or revenue.
• Experience with large-scale B2C digital products and converting social audiences into registered or paying users.
• Experience with crypto products and communication for mainstream and crypto-native audiences.
• Strong understanding of social media analytics, attribution, UTMs, funnel tracking, platform trends, algorithms, and content formats.
• Experience working with KOLs and influencers.
• Ability to independently develop strategy, generate ideas, and manage content production.
• Near-native or native-level English (C1/C2), with excellent writing and editing skills.

Nice to have

• Experience growing and managing Reddit communities.
• Experience with CoinMarketCap Community, CoinGecko, Binance Square, or similar crypto platforms.
• Experience with financial, fintech, investment, or other regulated products.
• Experience working with global B2C brands.
• Familiarity with AI tools for content creation, research, and workflow automation.

Culture & Benefits

• Remote or hybrid work with flexible hours across international teams.
• Support for courses, conferences, and English learning, with up to 100% coverage.
• Up to 20 vacation days, 8 company holidays, and 5 personal days per year.
• Structured performance reviews and team awards.
• International team retreats, including company apartments in Cyprus.