Principal Product Designer (AI)

Location: United States; remote-first

Salary: $244,352–$293,239 starting salary + 22.5% annual bonus

Company

hirify.global is a product and technology platform for expecting and new families, combining shopping, guidance, expert recommendations, health, financial products, showrooms, and content.

What you will do

• Own the personalization experience end-to-end across the hirify.global web, native mobile, and broader product ecosystem.
• Translate company strategy into a 12–18 month design vision and sequence high-impact product bets with product management and engineering partners.
• Set the quality bar for product experience, interaction design, accessibility, motion, delight, and design-system consistency.
• Plan and execute generative and evaluative research, combining qualitative and quantitative evidence to guide product decisions.
• Use AI-native workflows to prototype, explore, iterate, and contribute directly to production-quality interfaces and code when appropriate.
• Mentor designers, build AI-enabled design workflows, and help shape Design and Consumer Tech operating models and craft standards.

Requirements

• Principal-level product design experience with a strategic, systems-oriented approach to complex product experiences.
• Portfolio of shipped consumer product work across web and native mobile.
• Strong product and design judgment, with the ability to connect user needs, business priorities, metrics, and a compelling product vision.
• Hands-on ability to prototype, work with the codebase, and build production-quality interfaces when that is the fastest path to impact.
• Experience planning and conducting generative and evaluative user research and applying qualitative and quantitative evidence.
• Deep knowledge of interaction patterns, design systems, digital product best practices, accessibility, transitions, and motion.
• Ability to own outcomes, instrument work, track metrics, challenge assumptions, and communicate design rationale with clarity.
• Ability to mentor designers, provide direct feedback, collaborate with engineering, product management, analytics, marketing, and merchandising, and work effectively through ambiguity and change.

Nice to have

• Experience shaping AI-native or AI-first product design practices and organizational workflows.

Culture & Benefits

• Remote-first work across the U.S. and Canada, with company gatherings twice a year.
• AI is part of everyday work, with access to tools such as Claude and ChatGPT.
• Company-paid medical, dental, and vision insurance; retirement savings matching; and flexible spending accounts.
• Paid parental leave, generous PTO, and a paid company-wide Winter Wonder Week.
• Remote work stipend plus physical, mental, emotional health, parenting, childcare, and financial-planning benefits.
• Recorded interviews and AI-assisted application review are used in the hiring process; candidates must represent their own thinking and disclose close relationships with hirify.global employees.

Hiring process

• Interviews may be recorded and transcribed for evaluation in accordance with applicable privacy laws.
• AI may be used during the application and interview process when indicated, but misrepresentation can result in removal from consideration.