Remote Paid Search Specialist (PPC) (Paid Search)

Location: Remote; open to candidates in Mexico

Company

hirify.global is a content marketing firm creating SEO, social engagement, lead-generation, and multimedia content strategies for clients, with offices in Boston, London, Toronto, and Sydney.

What you will do

• Research, create, launch, manage, and optimize PPC campaigns, accounts, ad groups, and tracking implementations.
• Define keyword targets using tools such as SEMrush, SpyFu, and Google Keyword Planner.
• Create and revise ad copy, messaging, paid search proposals, and audits.
• Advise on campaign spend based on client budgets and goals.
• Monitor campaign performance and improve ROAS, CTR, CPC, CPA, and other PPC metrics.
• Report results internally and externally, present clear ROI narratives, and collaborate with internal stakeholders and client contacts.

Requirements

• Minimum two years of relevant work experience.
• Excellent written and verbal English communication skills.
• Strong working knowledge of Google Ads, Google Analytics, Google Search Console, Bing Paid Ads, conversion tracking, and ROI-based digital advertising campaigns.
• Demonstrated ability to manage PPC campaigns for B2B and B2C clients.
• Expert knowledge of Google Ads, Keyword Planner, Search Console, Analytics, and Gmail.
• Basic knowledge of PPC conversion tracking and ability to troubleshoot assignments.
• Ability to adapt quickly to new software and changes in the paid advertising environment.
• Ability to meet deadlines in a fast-paced marketing agency environment and work at a computer during standard working hours.
• Strong client-facing, interdepartmental, and interpersonal communication skills.

Nice to have

• Bachelor’s degree.
• Experience with SearchAds360, SEMrush, Searchmetrics, Raven Tools, BuzzSumo, Moz, WordStream, SpyFu, or similar platforms.

Culture & Benefits

• Remote full-time contractor position for candidates in Mexico.
• Work includes 20% client communication, 20% internal communication, 40% execution and production, 10% reporting, and 10% miscellaneous activities.
• The role reports to the Director of Paid Search and requires reliable management of assigned monthly PPC work.

Hiring process

• Submit a resume in English.