Paid Marketing Manager (B2B)

Location: Hybrid work from hirify.global's Milan office is expected, with fully remote work open for discussion.

Salary: €45,000–€60,000 gross annual salary.

Company

hirify.global is a startup founded in 2023 that provides a platform simplifying and automating the administrative side of Italian companies, including HR and payroll operations.

What you will do

• Run and optimize paid campaigns across Google, Meta, LinkedIn, and new paid channels.
• Manage campaigns and creatives to reduce customer acquisition cost.
• Automate paid marketing workflows and build tools to improve efficiency.
• Optimize the full acquisition funnel, including landing pages, follow-ups, retargeting, and conversion through signed deals.

Requirements

• At least 2 years of B2B paid marketing experience.
• Profitably managed budgets in the tens or hundreds of thousands through channels such as Google, Meta, and LinkedIn.
• Entrepreneurial approach with the ability to understand prospects, their problems, and how to reach them.
• Experimental and analytical approach, including rigorous A/B testing and identifying meaningful performance insights.
• Impact-driven mindset focused on conversions, pipeline, and generated ARR, with the autonomy to identify bottlenecks and problems worth solving.
• Ability to work across automation tools, data sources, and system integrations; curiosity, initiative, fast learning, and adaptability are essential.
• Creativity and a strong eye for copy and design, with experience creating conversion-focused creatives and copy.

Nice to have

• At least 1 year of SEO experience, preferably in B2B.
• Experience with organic SEO growth, link building, authority, and AEO.

Culture & Benefits

• Gross annual salary of €45,000–€60,000.
• Startup environment with significant responsibility and direct impact on growth and the company's bottom line.
• Ownership from idea through execution, including building acquisition systems from zero to hundreds of thousands of clients.
• Hybrid work from the Milan office with flexibility; fully remote work is open for discussion.

Hiring process

• Complete an asynchronous business case requiring a couple of hours of work.
• Discuss the business case with the hiring manager, followed by interviews with the Head of Talent and Chief Marketing Officer.