Senior UX Researcher (Product Insights)

Location: Hybrid in Dubai, United Arab Emirates

Company

hirify.global's Product Insights department supports product and design decisions through user research and customer insight.

What you will do

• Define and maintain the research toolkit, repository, tagging taxonomy, participant recruitment processes, GDPR-compliant consent procedures, and repeatable research workflows.
• Partner with Design on usability, concept, and prototype testing, informing navigation, information architecture, interaction design, and cross-product consistency.
• Plan and conduct generative and evaluative research from discovery for roadmap initiatives through pre- and post-launch usability testing.
• Coach Product, Product Marketing, Customer Success, and Support teams to conduct effective customer conversations and lightweight usability sessions.
• Analyse interviews, customer conversations, surveys, support tickets, review sites, NPS/CSAT feedback, and churn feedback to identify themes, pain points, and unmet needs.
• Combine behavioural data with attitudinal data and communicate findings through prioritised opportunities, personas, Jobs-to-be-Done, journey maps, and stakeholder storytelling.

Requirements

• 5+ years of experience in UX research, preferably in B2B SaaS.
• Proven experience independently building or establishing a research practice, including tools, processes, and repositories.
• Experience with user interviews, moderated and unmoderated usability testing, concept testing, contextual inquiry, diary studies, survey design, thematic analysis, and affinity mapping.
• Experience partnering closely with product designers, testing prototypes, and informing information architecture and interaction design through card sorting and tree testing.
• Comfort working with product analytics and a solid grounding in survey statistics.
• Ability to prioritise research independently and influence Product and Design decisions with minimal supervision.
• Excellent communication and storytelling skills, including presenting to senior stakeholders.
• Experience coaching non-researchers to conduct research effectively.
• Sound knowledge of research ethics and GDPR-compliant participant-data handling.
• A portfolio of case studies showing research that shaped product decisions and led to measurable outcomes.

Nice to have

• Experience in EdTech, L&D, or content-authoring tools.
• Experience researching AI-powered product features and using AI tools responsibly to accelerate analysis and synthesis.
• Experience researching multi-product or platform experiences.
• Familiarity with Dovetail or Condens, Maze or UserTesting, Qualtrics or Typeform, Mixpanel, Figma, and Miro.

Culture & Benefits

• Hybrid work arrangement in Dubai.
• High degree of ownership as a senior individual contributor.
• Close collaboration with Product, Design, Product Marketing, Product Analytics, Customer Success, and Support.
• Work focused on using customer evidence to shape product decisions.