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2 дня назад

Senior Media Buyer (Meta Ads)

Формат работы
remote (Global)
Тип работы
fulltime
Грейд
senior
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Media Buyer (Meta Ads): Scaling paid acquisition for an international adult creator-economy business with an accent on Meta campaigns, restricted-vertical account stability, and revenue-based funnel optimization. Focus on designing creative tests, building attribution infrastructure, and optimizing customer acquisition through payback periods and 30-day customer value.

Location: Remote; flexible work from any time zone

Company

hirify.global operates an international business in the adult creator economy.

What you will do

  • Own paid traffic acquisition on Meta and develop additional channels through Google Ads, native advertising, and adult ad networks.
  • Plan, launch, test, and scale campaigns targeting the US, UK, and Australian markets while managing substantial advertising budgets.
  • Develop acquisition funnels connecting advertising campaigns, landing and bridge pages, private chat interactions, subscriptions, PPV purchases, and custom content.
  • Optimize campaigns using cost per chat, cost per first purchase, customer payback periods, and 30-day customer value.
  • Build creative testing and scaling processes, maintain compliant advertising operations in restricted verticals, and manage account recovery procedures after restrictions or suspensions.
  • Build tracking and attribution infrastructure with tools such as Keitaro, server-side conversion events, and postbacks; collaborate with creative and customer engagement teams and work directly with the founder on growth priorities.

Requirements

  • 4+ years of hands-on experience in performance marketing or media buying, including substantial experience in adult, dating, nutra, or gambling advertising.
  • Personally managed monthly Meta advertising budgets of $100,000 or more in adult, dating, nutra, or gambling verticals, including scaling at least one offer from initial testing to this spending level.
  • Advanced expertise in Meta Ads, including campaign structure, creative testing, budget allocation, optimization, and scaling.
  • Practical experience with Google Ads and at least one native or adult advertising network.
  • Strong knowledge of performance marketing economics, including acquisition costs, first-purchase conversion, payback periods, customer value, and revenue-based campaign evaluation.
  • Experience maintaining advertising account stability in policy-sensitive industries, including account preparation, gradual scaling, appeals, and legitimate suspension recovery.
  • Ability to design and execute systematic creative testing strategies, make data-backed scaling decisions, and discontinue underperforming campaigns efficiently.
  • Hands-on experience configuring Keitaro, Voluum, RedTrack, or similar tracking platforms, including server-side conversion tracking, postbacks, and attribution troubleshooting.
  • Strong analytical skills, commercial judgment, and the ability to independently manage substantial budgets and campaign performance.
  • Ability to demonstrate previous campaign results and personally managed advertising accounts or dashboards during assessment, with sensitive information anonymized where necessary.
  • Upper-intermediate or higher English for business communication and daily work.

Culture & Benefits

  • Fully remote work with flexibility to work from any time zone.
  • Competitive senior-level base salary.
  • Direct collaboration with the founder and significant influence over paid acquisition strategy and commercial results.
  • Opportunity to build and develop the media buying function, with potential team leadership responsibilities.
  • Professional development and long-term growth opportunities.

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