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4 дня назад

Performance Marketing Manager (SaaS)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
NZ
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Performance Marketing Manager (SaaS): Leading channel performance strategy for a digital classroom platform with an accent on paid media, CRO, SEO, experimentation, and funnel optimisation. Focus on building integrated customer journeys, developing performance dashboards, and using data-driven testing to improve conversion and ROI.

Location: Auckland, New Zealand; hybrid schedule with office attendance on Mondays, Wednesdays, and Fridays, and work from home on Tuesdays and Thursdays

Company

hirify.global develops a digital classroom platform used by more than 70 million users worldwide to support students, teachers, and schools.

What you will do

  • Own the performance marketing strategy across paid media, full- and partial-funnel campaigns, CRO, and SEO.
  • Build and execute integrated performance initiatives across paid, owned, and shared channels.
  • Develop contextual customer journeys and improve funnel performance, conversion, and ROI.
  • Lead a structured experimentation framework and use testing to identify growth opportunities.
  • Build performance dashboards and communicate insights and business impact to wider teams.
  • Collaborate with social media, creative, content, sales, customer success, data, and engineering teams.

Requirements

  • Experience in a performance marketing SaaS role.
  • Proficiency in GA4, Google Tag Manager, Looker, and relevant analytics and testing platforms.
  • Experience building landing pages and lead-generation flows in WordPress or another CMS.
  • Success running integrated campaigns across Meta, YouTube, LinkedIn, SEM, websites, and SEO.
  • Strong analytical, project leadership, communication, organisational, and collaboration skills.
  • Ability to lead initiatives from ideation and development through execution and reporting.

Culture & Benefits

  • People-first environment focused on improving education for students, teachers, and schools.
  • International team of more than 170 people and a diverse group of startup, Fortune 500, and big-tech professionals.
  • Learning and development support, including subsidised courses, certifications, conferences, and Udemy access.
  • Opportunity to work on an education platform used in 175 countries.

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