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14 дней назад

Social Media Marketing Specialist (iGaming)

Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
c1
Страна
Cyprus
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
Social Media Marketing Specialist (iGaming): Managing social media channels and creating platform-specific content for an iGaming project targeting Latin American markets with an accent on short-form video, community engagement, and regulated advertising constraints. Focus on optimizing organic reach, analyzing performance, coordinating influencer collaborations, and covering live events during rotating evening and weekend shifts.

Location: Limassol, Cyprus; on-site

Company

hirify.global is working with a Cyprus-based digital services company providing B2B marketing, technology, analytics, and operational support to international brands.

What you will do

  • Plan and manage social media calendars across Instagram, X, Facebook, TikTok, YouTube, Telegram, WhatsApp, and other relevant channels.
  • Create and adapt short-form videos, memes, match previews, live reactions, odds highlights, and promotional content.
  • Manage communities by responding to comments and messages, moderating discussions, and escalating support issues.
  • Coordinate giveaways, contests, and ambassador or influencer collaborations with Marketing and Affiliate teams.
  • Track reach, engagement, follower growth, click-through rates, and conversions while testing new formats, hooks, and posting times.
  • Monitor competitors and iGaming platform trends and cover live events on a rotating evening and weekend basis.

Requirements

  • At least 2 years of experience in social media marketing, preferably in iGaming, sports media, or another regulated industry.
  • Fluent English required.
  • Hands-on short-form video editing experience with CapCut, Premiere Pro, or similar tools.
  • Experience with social media scheduling and analytics tools such as Meta Business Suite, Sprout Social, or Hootsuite.
  • Understanding of iGaming advertising restrictions on Meta, TikTok, X, and Google, with the ability to build organic reach within those limits.
  • Must be based in Cyprus and available for rotating evening and weekend coverage.

Nice to have

  • Spanish and/or Portuguese language skills for Latin American markets.
  • Experience with influencer and streamer partnerships.
  • Basic design skills with Figma, Photoshop, or Canva.
  • Familiarity with affiliate marketing, UTM tracking, betting markets, odds, and casino products.

Culture & Benefits

  • Performance-based bonus.
  • 21 days of annual leave, 6 paid sick leave days, and 4 personal days per year.
  • Sports benefit and daily lunch provided.
  • Access to industry events and conferences.
  • Fast-paced, entrepreneurial, and supportive team environment.

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