6 дней назад
Senior Media Buyer (Facebook & Multi-Channel Performance Marketing)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Media Buyer (Facebook & Multi-Channel Performance Marketing) (subscription products and performance marketing): Scaling profitable paid acquisition across Meta and additional channels with an accent on web funnels, creative testing, analytics, and conversion optimization. Focus on managing $200K–300K+ monthly advertising budgets, designing structured experiments, and using AI-powered workflows and automation to improve campaign performance.
Location: Hybrid — 2 days in the Warsaw office and 3 days remote; Poland
Company
develops and scales subscription-based products through performance marketing and paid acquisition.
What you will do
- Plan, launch, optimize, and scale high-volume paid acquisition campaigns, primarily through Meta.
- Explore and scale additional traffic sources while managing monthly advertising budgets exceeding $200K–300K.
- Build and optimize web funnels, offers, landing pages, and conversion paths.
- Analyze CPA, ROAS, CAC, LTV, trial rate, purchase rate, and overall funnel efficiency.
- Design and prioritize experiments across audiences, creatives, targeting, bidding, and funnels.
- Collaborate with Product, Design, Analytics, and Development teams to improve growth and conversion.
Requirements
- 4+ years of hands-on experience in performance marketing or media buying.
- Extensive Meta advertising experience and experience managing $200K+ monthly budgets.
- Strong experience with web funnels, customer acquisition, CRO, and structured A/B testing.
- Experience with attribution and analytics platforms such as GA4, AppsFlyer, Mixpanel, or Amplitude.
- Advanced knowledge of campaign optimization, audience strategy, bidding models, and scaling techniques.
- Hands-on experience using AI tools and building AI or no-code/low-code marketing automations.
Nice to have
- Experience with Google Ads, Native, TikTok, DSPs, Apple Search Ads, or other paid acquisition channels.
- Experience with subscription or SaaS products and iOS/mobile app marketing.
- Familiarity with SKAN, MMPs, privacy-focused attribution, SQL, advanced spreadsheets, or BI tools.
- Experience with n8n, Make, Zapier, APIs, or AI-assisted workflow automation.
Culture & Benefits
- Hybrid schedule with three remote days per week.
- Startup environment with autonomy, flexibility, and minimal bureaucracy.
- Lunch provided on office days.
- Team offsites and events throughout the year.
- Freedom to contribute ideas and focus on results rather than fixed working hours.
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