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12 дней назад

Senior Copywriter (Commercial Banking)

82 100 - 136 900$
Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Copywriter (Commercial Banking) (Marketing Content): Creating and editing marketing copy for LEAF across websites, blogs, social media, email campaigns, advertisements, product descriptions, and video scripts with an accent on brand voice, audience-specific messaging, and financial services content. Focus on developing compelling narratives, maintaining brand guidelines, reviewing copy for accuracy and compliance, and guiding less experienced copywriters.

Location: Philadelphia, Pennsylvania, United States of America

Salary: $82,100–$136,900 annual (USD)

Company

M&T Bank provides banking and commercial financial services, including through the LEAF brand.

What you will do

  • Write and edit marketing copy for websites, blogs, social media, email campaigns, advertisements, product descriptions, and video scripts.
  • Shape and maintain LEAF’s brand tone, voice, and style guidelines across communication channels.
  • Develop compelling narratives that communicate the value and benefits of products and services.
  • Research leasing industry trends, customer needs, and the competitive landscape to inform content.
  • Review copy for accuracy, clarity, consistency, and adherence to brand guidelines while managing multiple deadlines.
  • Provide guidance to less experienced copywriters and identify risk-related issues for escalation.

Requirements

  • Bachelor’s degree and at least 3 years of related experience, or a combination of at least 7 years of higher education and/or work experience including 3 years of related experience.
  • Strong portfolio demonstrating versatility across mediums and writing styles.
  • Strong technical writing, grammar, punctuation, and syntax skills.
  • Ability to tailor content for different audiences and platforms and translate marketing objectives into compelling copy.
  • Strong strategic thinking and attention to detail.
  • Role based in Philadelphia, Pennsylvania, United States of America.

Nice to have

  • Bachelor’s degree in English, Journalism, Communications, or a related field.
  • At least 3 years of professional copywriting experience.
  • Financial services experience.

Culture & Benefits

  • Annual pay range of $82,100–$136,900 USD.
  • Work includes adherence to risk, regulatory, internal control, and audit standards.
  • Supports belonging and alignment with the M&T Bank brand.

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