social mediacopywritingcontent marketingtechnical writingfinancial servicesbrand voicecommercial banking
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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$82к-137к/год
$98к$110кмедиана$150к
По похожим ролям (48) ~ $110к/год
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Обязанности описаны понятно, а работодатель выглядит надежным, но зарплата ниже рыночной медианы, а работа полностью офисная.
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Ниже рынкаПонятные задачиКрупный банкРабота в офисе
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Senior Copywriter (Commercial Banking) (Marketing Content): Creating and editing marketing copy for LEAF across websites, blogs, social media, email campaigns, advertisements, product descriptions, and video scripts with an accent on brand voice, audience-specific messaging, and financial services content. Focus on developing compelling narratives, maintaining brand guidelines, reviewing copy for accuracy and compliance, and guiding less experienced copywriters.
Location: Philadelphia, Pennsylvania, United States of America
Salary: $82,100–$136,900 annual (USD)
Company
M&T Bank provides banking and commercial financial services, including through the LEAF brand.
What you will do
Write and edit marketing copy for websites, blogs, social media, email campaigns, advertisements, product descriptions, and video scripts.
Shape and maintain LEAF’s brand tone, voice, and style guidelines across communication channels.
Develop compelling narratives that communicate the value and benefits of products and services.
Research leasing industry trends, customer needs, and the competitive landscape to inform content.
Review copy for accuracy, clarity, consistency, and adherence to brand guidelines while managing multiple deadlines.
Provide guidance to less experienced copywriters and identify risk-related issues for escalation.
Requirements
Bachelor’s degree and at least 3 years of related experience, or a combination of at least 7 years of higher education and/or work experience including 3 years of related experience.
Strong portfolio demonstrating versatility across mediums and writing styles.
Strong technical writing, grammar, punctuation, and syntax skills.
Ability to tailor content for different audiences and platforms and translate marketing objectives into compelling copy.
Strong strategic thinking and attention to detail.
Role based in Philadelphia, Pennsylvania, United States of America.
Nice to have
Bachelor’s degree in English, Journalism, Communications, or a related field.
At least 3 years of professional copywriting experience.
Financial services experience.
Culture & Benefits
Annual pay range of $82,100–$136,900 USD.
Work includes adherence to risk, regulatory, internal control, and audit standards.
Supports belonging and alignment with the M&T Bank brand.
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