12 дней назад
B2B Paid Advertising Specialist
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
B2B Paid Advertising Specialist (Meta/Google Ads): Executing and optimizing direct-response paid advertising campaigns for e-commerce, lead generation, and B2B clients with an accent on campaign accuracy, budget pacing, performance reporting, and client communication. Focus on developing test hypotheses, managing cross-channel optimization, presenting data-backed insights, and using AI and advertising technology to improve workflows.
Location: Remote in Colombia. A fully flexible work environment is also available, including in-office and hybrid options.
Company
is an AI-native growth firm combining strategic marketing expertise with proprietary technology to help brands improve measurable business outcomes.
What you will do
- Execute and optimize paid advertising campaigns across Meta, Google, TikTok, and other platforms.
- Manage campaign setup, tracking, naming conventions, quality assurance, budgets, pacing, launches, and ongoing performance monitoring.
- Develop test hypotheses, maintain testing roadmaps, and recommend data-backed optimizations aligned with client goals.
- Prepare and present performance reports and recaps using clear data storytelling.
- Collaborate with lead strategists and clients while managing timelines, deliverables, and campaign communications.
- Use ’s technology ecosystem and AI tools to improve analysis, efficiency, and operational workflows.
Requirements
- Advanced spoken and written English is required.
- 1–2 years of digital marketing experience, including at least 1 year in direct-response marketing, paid advertising strategy, and Meta or Google Ads campaigns.
- Experience with e-commerce; lead generation and B2B marketing experience is valuable.
- At least 1 year of experience with Google Analytics, Shopify, and client-facing communication.
- Advanced Excel skills, strong data analytics abilities, organization, time management, and independent ownership.
- Problem-solving mindset with a commitment to continued learning and personal development.
Culture & Benefits
- Fully flexible work environment with remote, in-office, or hybrid options.
- 15 paid vacation days, 17 observed Colombian national holidays, and 2 mental health recharge days annually.
- Prepaid medicine plan, paid social security, legal benefits including Prima and Cesantias, and an Employee Assistance Program.
- One-time 400,000 COP work-from-home stipend added to the first paycheck.
- Base salary with commission opportunities, quarterly awards, and growth and leadership opportunities.
- Paid volunteer time, employee development programs, and opportunities to participate in DEI initiatives.
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