Paid Social Associate

Location: Copenhagen Hub - Løvstræde, Denmark. Hybrid work with an average of 3 days per week in the office.

Company

hirify.global Group's in-house digital marketing team helps hirify.global Retail connect consumers with products, experiences and brand stories through relevant digital media.

What you will do

• Execute, quality-check and optimize paid social campaigns across key hirify.global Retail initiatives.
• Translate commercial priorities into effective paid social activation plans.
• Manage campaign objectives, budgets, bidding strategies, audiences, placements and creative formats.
• Build reporting, insights and recommendations to improve campaign performance.
• Run experiments across audiences, creative formats, landing pages and platform capabilities.
• Collaborate with paid social specialists, hirify.global Retail stakeholders, creative teams and analytics partners.

Requirements

• Experience delivering paid social campaigns across Meta and other social platforms.
• Experience with campaign activation, optimization and performance reporting.
• Knowledge of Adobe Analytics or similar web analytics platforms.
• Experience building tracking and attribution frameworks using pixels, conversion APIs, consent management platforms and measurement tools.
• Ability to launch and optimize campaigns with measurable business outcomes and conduct structured testing.
• Ability to work in a hybrid setup with an average of 3 days per week in the assigned office.

Nice to have

• Experience with TikTok, Snapchat or Pinterest.
• Experience with attribution, incrementality, brand lift or conversion lift studies.

Culture & Benefits

• Collaborative, open team environment focused on sharing ideas and continuous learning.
• Hybrid work combining home working with regular in-person collaboration.
• Enhanced paid family care leave.
• Life and disability insurance, wellbeing resources and community initiatives.
• Colleague discount from the first day and an eligible bonus scheme.