Content Lead (Crypto)

Location: Moscow, Russia

Company

hirify.global operates in crypto, trading, brokerage, and investment-related markets.

What you will do

• Coordinate content production across marketing teams, maintain the backlog, assign work, and manage delivery from briefing through approval.
• Work with Brand, Design, Product, Performance Marketing, Business Development, CRM, Compliance, and subject-matter experts to define accurate deliverables.
• Develop tone-of-voice guidelines, terminology, messaging examples, and editorial checklists.
• Write and edit landing pages, campaigns, CRM communications, articles, and other marketing content.
• Build AI-assisted workflows, reusable prompts, reference materials, and quality checks for faster and more consistent production.

Requirements

• Strong hands-on experience in copywriting, editing, UX writing, or a related content role, supported by a portfolio.
• Experience writing or editing financial content and explaining financial topics accurately to different audiences.
• Excellent written English and strong editorial judgment across tone, structure, clarity, and messaging.
• Experience coordinating content delivery, contributors, and stakeholders and building processes where they are still developing.
• Practical experience using AI for professional content work and critically evaluating its output.
• Strong prioritization skills and willingness to combine writing and editing with coordination and process improvement.

Nice to have

• Experience in crypto, trading, brokerage, or investment-related content.
• Experience developing tone-of-voice guidelines, messaging frameworks, or editorial standards.
• Experience working with Design and Compliance or Legal teams.
• Experience with multilingual content, localization, freelancers, agencies, or AI-assisted workflows.
• Basic scripting or automation skills.

Culture & Benefits

• Hands-on role combining writing, editing, coordination, and process improvement.
• Opportunity to build a dedicated content team as the function develops.
• Potential progression into a Head of Content role with broader ownership.

Hiring process

• Recruiter conversation followed by an interview with the hiring manager.
• The interview includes discussion of short practical cases.
• Review of the products and selected landing pages is expected beforehand; no take-home assignment is planned.