55 минут назад
Chief Marketing Officer
180 000 - 200 000$
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Chief Marketing Officer (Full-Funnel Marketing): Leading brand expansion, client acquisition, and multi-state marketing growth for a personal injury law firm with an accent on performance marketing, analytics, and multicultural audience development. Focus on building a high-performing marketing organization, managing budgets exceeding $10 million, and scaling campaigns across digital, traditional, community, and influencer channels.
Location: Remote or from the corporate office in Miami Lakes, Florida, or the New York office. Candidates are not required to reside in Miami or New York. Employment requires verification of identity and authorization to work in the United States.
Salary: $180,000–$200,000 annually, plus a performance-based bonus opportunity.
Company
is an award-winning personal injury law firm focused on legal representation, client service, and support for immigrant families and underserved communities.
What you will do
- Develop and execute marketing strategies that drive revenue growth, brand awareness, client acquisition, and expansion into new markets.
- Lead, mentor, and develop a marketing organization of 15 or more professionals across digital, paid media, social media, creative, content, and traditional advertising.
- Oversee full-funnel campaigns across search, Google, Meta, TikTok, YouTube, television, radio, public relations, influencer marketing, and community outreach.
- Build a trusted brand and create narratives that communicate the firm's mission, client impact, and community involvement.
- Establish dashboards, attribution models, and performance metrics covering acquisition cost, lead cost, signed cases, conversion, and marketing ROI.
- Manage marketing budgets exceeding $10 million, vendor relationships, geographic expansion, and executive-level reporting.
Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 10 or more years of marketing leadership experience, including senior-level executive experience and at least two continuous years in one senior marketing position.
- Experience managing teams of at least 15 professionals and sophisticated multi-channel marketing programs with significant budgets.
- Strong proficiency with Salesforce, CallRail, Google Advertising, Meta Advertising Platforms, TikTok Advertising, Local Services Ads, YouTube Advertising, SEMrush, and Google Analytics.
- Bilingual proficiency in English and Spanish is required.
- Experience with geographic expansion, attribution, performance measurement, dashboards, ROI analysis, and executive presentations.
Nice to have
- Master of Business Administration.
- Experience in legal services, healthcare, insurance, financial services, or another regulated industry.
- Experience serving bilingual and bicultural markets, including Hispanic, immigrant, and underserved communities.
- Experience with celebrity endorsements, influencers, video testimonials, radio advertising, and community-based marketing.
- Experience with faith-based, mission-driven, or values-driven organizations.
Culture & Benefits
- Collaborative, innovative, high-accountability, and growth-oriented work environment.
- Medical, dental, vision, hospital plans, HSA, and dependent care spending accounts.
- 401(k) retirement plan with pre-tax and Roth post-tax contributions.
- Company-paid life, AD&D, short-term disability, and long-term disability insurance.
- Paid time off, paid holidays, tuition assistance, professional development, and continuing education support.
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