Staff Brand Designer (AI)

Location: Hybrid in New York City, NY or San Francisco, CA

Salary: $225,000–$280,000 USD per year

Company

Snorkel AI is an AI data lab developing datasets, benchmarks, evaluations, and custom solutions for high-performing frontier and agentic AI systems.

What you will do

• Lead the evolution of the visual identity across logo systems, typography, color, illustration, iconography, data visualization, motion, and photography.
• Build and govern brand guidelines, Figma libraries, templates, and scalable design artifacts for marketing, sales, research, and recruiting.
• Direct design agencies and freelance contractors, including briefs, creative direction, reviews, scope, timelines, budgets, and quality standards.
• Lead creative for funding announcements, research and benchmark launches, flagship events, and conference experiences such as NeurIPS.
• Develop visual systems for technical content including benchmark results, charts, diagrams, papers, leaderboards, and research blog posts.
• Partner with web, content, product marketing, research, and other teams to maintain brand consistency and establish efficient design operations.

Requirements

• 8+ years of brand or visual design experience, including in-house brand design at a high-growth technology company.
• Portfolio demonstrating end-to-end identity or rebrand leadership across web, campaigns, events, video, and data visualization.
• Experience directing external design agencies and freelancers, managing briefs, scope, budgets, timelines, and quality.
• Expertise in typography, layout, color, and composition, with deep fluency in Figma and Adobe Creative Suite.
• Experience building scalable design systems and brand guidelines, leading ambiguous cross-functional initiatives, and influencing senior stakeholders.
• Ability to translate technical and research content into clear, compelling visuals.

Nice to have

• Experience at an AI, developer tools, or research-driven company.
• Hands-on use of generative AI tools in a design workflow.
• Motion design, 3D, or creative coding skills.

Culture & Benefits

• Opportunity to shape priorities and strategic initiatives in a rapidly scaling, well-funded company.
• Support for career growth, learning, technical development, and cross-functional skill building.
• Equal employment opportunity and reasonable accommodation for applicants and employees with disabilities.