Senior Director, Marketing Strategy (AI)

Location: Toronto, ON, Canada

Starting pay range: $190,000–$210,000 per year.

Company

hirify.global is an AI services provider that combines data science, artificial intelligence, technology, and human expertise to create data-driven solutions for clients.

What you will do

• Shape Blend’s market narrative, category positioning, differentiation, messaging architecture, and editorial standards.
• Oversee public reputation through earned media, thought leadership, executive visibility, analyst relations, and client proof points.
• Translate company growth priorities into annual and quarterly marketing plans, measurement frameworks, resource allocation, and executive reporting.
• Align account-based campaigns, events, partner marketing, regional plans, sales enablement, and client-facing materials around defined target accounts and markets.
• Lead marketers across communications, content, design, and enablement while coaching managers and senior individual contributors.
• Improve global operating consistency and advance the marketing function’s AI-native operating model.

Requirements

• Experience owning a significant part of a marketing organization and being accountable for business results.
• Depth in brand, corporate communications, or integrated marketing, including earned media and analyst relations.
• Strong editorial judgment and the ability to write, edit, and develop quality standards for others.
• Experience spanning multiple marketing disciplines and working effectively in the technology industry, professional services, B2B technology, SaaS, data, or AI.
• Experience managing marketers, hiring senior talent, and working with CEOs and senior leadership teams.
• Ability to bring structure to evolving priorities and operate across a changing, global organization.

Nice to have

• Experience with service-based businesses, technology partners, and hyperscaler ecosystems.
• Experience scaling a marketing function through a growth or transaction cycle.
• Hands-on use of AI in marketing, or experience with rebranding, repositioning, or category definition.
• Experience across LATAM or EMEA, multiple languages, or regional buying cultures.
• Relationships with Forrester, Gartner, Everest Group, or similar analyst firms.

Culture & Benefits

• Full-time role within a global, distributed marketing organization.
• Medical, dental, and vision coverage.
• 401(k), paid time off, and paid holidays.
• Commuter benefits, spending accounts, life insurance, disability coverage, and employee assistance programs.