Director, Public Safety Marketing - JAPAC (Medical Devices)

Location: Singapore or Malaysia; willingness and ability to travel as required.

Company

hirify.global develops medical devices, software, and related services for diagnosing and treating serious cardiopulmonary and respiratory conditions, serving EMS, hospital, public safety, and military customers in more than 140 countries.

What you will do

• Develop and execute regional marketing strategies, annual plans, sales objectives, promotional activities, and budgets across APAC markets.
• Analyze customer insights, consumer trends, market share, competitor initiatives, and market dynamics to create actionable growth plans.
• Identify new product opportunities, prepare launch proposals and forecasts, and support product line consolidation or discontinuation programs.
• Coordinate product training, distributor marketing, tenders, expressions of interest, and proposal specifications.
• Plan and execute conferences, exhibitions, and industry events while managing logistics, promotional materials, budgets, and post-event reporting.
• Collaborate with regional sales leaders, APAC stakeholders, global teams, and US-based marketing leaders to implement global strategies.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 10+ years of progressive marketing experience, preferably in public safety or medical device marketing.
• Experience developing and executing regional marketing strategies and annual plans across APAC markets.
• Strong understanding of APAC customer needs, market dynamics, competitive landscapes, and cultural differences.
• Experience managing marketing budgets, integrated campaigns, performance measurement, and ROI.
• Strong strategic thinking, analytical, communication, stakeholder management, influencing, and project management skills.

Culture & Benefits

• Work in a fast-growing organization operating across more than 140 countries.
• Collaborate within a matrixed, multinational environment with regional and global stakeholders.
• Contribute to technologies and services designed to improve outcomes for patients with critical cardiopulmonary conditions.
• Culture values innovation, self-motivation, and an entrepreneurial spirit.