4 дня назад
Associate Director, Philanthropy Web & AEO/SEO Strategies
98 500 - 118 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Associate Director, Philanthropy Web & AEO/SEO Strategies (Digital Marketing/Healthcare): Developing and launching philanthropy-focused websites, web marketing strategies, and AEO/SEO programs with an accent on UX, accessibility, responsive design, and digital performance reporting. Focus on leading complex web projects, building information architecture and monitoring strategies, and optimizing websites, landing pages, and forms for fundraising outcomes.
Location: Fully remote from Maine, Vermont, New Hampshire, Massachusetts, Connecticut, or Rhode Island, with occasional onsite time in Brookline, MA
Salary: $98,500–$118,000 per year
Company
conducts cancer research, provides patient care, educates physician-researchers, and advances public health programs.
What you will do
- Develop and execute philanthropy web, marketing, AEO, and SEO strategies across websites, landing pages, and web forms.
- Lead the design, build, deployment, and governance of philanthropy-focused websites.
- Manage web projects from planning through production, including UX optimization, wireframing, site mapping, and responsive design.
- Develop and launch AEO/SEO monitoring platforms, implement optimizations, and analyze web metrics and campaign performance.
- Lead marketing planning, creative production, digital campaigns, media buys, and detailed wrap-up reporting.
- Research, write, and edit donor communications, marketing collateral, advertising copy, and digital content.
Requirements
- Bachelor’s degree and 6+ years of relevant work experience.
- Strong knowledge of AI Engine Optimization, SEO, web metrics, reporting tools, web marketing, testing, UX, and personalization.
- Experience with website development, front-end development, web content management systems, HTML, CSS, and responsive design.
- Experience developing accessibility strategies and applying ADA compliance best practices.
- Strong project management, organization, communication, marketing, writing, data analysis, and Excel skills.
- Must work remotely from a New England state and be available for occasional onsite work in Brookline, MA.
Nice to have
- Experience with Acquia and Drupal.
- Experience with CRM software, particularly Blackbaud Luminate Online.
Culture & Benefits
- 24-month term position.
- Remote work arrangement with occasional onsite time on campus.
- Inclusive and equitable environment focused on compassionate patient care and public health.
- Work alongside research, healthcare, education, and philanthropy professionals.
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