4 дня назад
SME – AI-Powered Meta Technology - Creative Strategy, Design and Measurement (AI)
60$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
SME – AI-Powered Meta Technology - Creative Strategy, Design and Measurement (AI): Reviewing and validating a four-course Coursera specialization on Meta creative strategy, mobile-first design, generative AI workflows, and performance measurement with an accent on source fidelity, current platform guidance, and learner-focused instructional quality. Focus on testing course content in Coursera’s staging environment, validating Ads Manager workflows, correcting AI-drafted materials, and ensuring accurate creative testing and measurement guidance.
Location: Remote, global; US preferred
Salary: $60/hour for US-based work
Company
develops learning and development experiences that combine storytelling, emerging technologies such as AI and VR, and psychological insights for organizations and nonprofits.
What you will do
- Review source webinars and generated program outlines for logical flow, completeness, sequencing, and factual accuracy.
- Set quality, tone, depth, and structure standards through a proof-of-concept course review, then validate the remaining course scripts.
- Test interactive components, dialogues, logic triggers, and final uploads in the Coursera staging environment.
- Verify Meta Ads Manager workflows, mobile-first layouts, and Meta AI feature guidance against the current platform interface.
- Refine XDP copy, review QA reports, and identify hallucinated or outdated Meta product claims.
- Record technical screencasts when needed and attend live alignment sessions with Coursera and Learning Design teams.
Requirements
- 5+ years of experience in creative strategy, ad design, performance creative, or digital campaign development.
- Current hands-on experience developing, testing, or directing mobile-first and AI-assisted creative for Meta campaigns.
- Direct knowledge of Facebook and Instagram ad creative best practices, mobile-first design, and AI-enabled workflows.
- Active access to Meta Ads Manager, Meta creative reporting dashboards, a generative AI creative tool, and a portfolio or review environment.
- Ability to evaluate instructional content for marketing managers, analysts, and graphic designers at entry-to-mid career levels.
- Strong English communication skills and availability for scheduled live virtual collaboration are required.
Nice to have
- Meta Certified Creative Strategy Professional or Meta Certified Digital Marketing Associate certification.
- Experience with native Meta AI creative tools, Adobe Creative Suite, Figma, Canva, or GA4.
- Experience with Meta Blueprint, the Meta partner ecosystem, Google Drive document workflows, Airtable, or Donobu.
Culture & Benefits
- Remote-first work with collaborators based around the world.
- Freelance independent-contractor engagement for an estimated development cycle.
- Project capacity limited to 80 hours across the four-course specialization.
- Virtual collaboration using Google Drive, Slack, Airtable, and scheduled live syncs.
- Work focused on practical, accurate, and engaging learning content.
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