4 дня назад
CRM Manager - Nordics
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
CRM Manager - Nordics (CRM/lifecycle marketing): Developing customer relationship marketing strategies and personalised, data-driven CRM programmes across the Nordic region with an accent on acquisition, engagement, retention, segmentation, and customer lifetime value. Focus on building multichannel customer journeys, testing campaign performance, and translating customer data into commercial growth across eCommerce, digital marketing, analytics, and creative teams.
Location: Oslo, Norway; hybrid
Company
is a global product design and technology company developing consumer lifestyle products under the Shark and Ninja brands.
What you will do
- Lead CRM strategy and performance across the Nordic region, focusing on acquisition, engagement, retention, repeat purchase, and customer lifetime value.
- Develop personalised customer journeys across email, SMS, push notifications, and other owned channels.
- Build audience segmentation, automation programmes, and data-led campaigns to improve targeting, conversion, and customer experience.
- Own the regional CRM campaign calendar and align communications with product launches, seasonal activations, commercial priorities, and brand campaigns.
- Partner with eCommerce, Media, Category Marketing, Analytics, Creative, Commercial, and local market teams.
- Test and optimise content, targeting, journeys, frequency, and channel mix while monitoring engagement, retention, revenue, and customer lifetime value.
Requirements
- Experience in CRM, lifecycle marketing, retention marketing, or digital marketing, ideally in eCommerce or consumer brands.
- Experience developing and executing multichannel customer lifecycle and retention strategies.
- Knowledge of CRM platforms such as Salesforce Marketing Cloud, Braze, Klaviyo, Adobe Campaign, or similar tools.
- Experience with customer segmentation, automation, personalised campaigns, analytics, testing, and performance measurement.
- Strong communication, stakeholder management, project management, commercial, and analytical skills.
- Fluency in English and one Nordic language is required.
Culture & Benefits
- AI-native culture focused on experimentation, new tools, and continuous improvement.
- Health insurance, retirement plans, paid time off, wellness programmes, and employee stock purchase options.
- product discounts and learning programmes supporting professional growth.
- Inclusive environment focused on diversity, equity, inclusion, collaboration, and career acceleration.
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