4 дня назад
Keyade: Manager, Performance, Lebanon (Paid Media)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Keyade: Manager, Performance, Lebanon (Paid Media): Planning, executing, and optimizing paid media campaigns across search, social, and display channels with an accent on data-driven strategy, campaign performance, and client growth. Focus on advanced tracking and attribution, A/B testing, budget allocation, troubleshooting complex campaign issues, and translating performance data into actionable recommendations.
Location: Beirut, Lebanon. Hybrid work with teams in the office around four days a week.
Company
is WPP’s AI-driven media operating unit, and Keyade is its performance marketing consultancy focused on measurable business results.
What you will do
- Develop and implement data-driven paid media strategies across the full marketing funnel.
- Manage paid search, social, and display campaigns across Google Ads, Meta, LinkedIn, and other platforms.
- Optimize campaigns through data analysis, A/B testing, audience targeting, bidding adjustments, and landing-page improvements.
- Monitor performance, identify trends, and provide actionable recommendations based on campaign data.
- Prepare client performance reports, present results, manage budgets, and allocate spend across channels.
- Lead advanced tracking and attribution implementation, troubleshoot campaign issues, and collaborate with internal teams.
Requirements
- 4+ years of experience in performance marketing, preferably in an agency environment.
- Demonstrated success managing paid media campaigns with measurable results.
- Strong analytical skills and proficiency with Excel, Google Analytics, Google Data Studio, or similar tools.
- Deep knowledge of paid search, social, and display advertising platforms.
- Excellent communication, presentation, and client management skills.
- Ability to work independently, manage multiple projects, and maintain strong organizational and time-management skills.
Culture & Benefits
- Hybrid collaboration with regular in-office events, team celebrations, and thought-leadership sessions.
- Access to global and WPP networks for professional development and learning.
- Employee resource groups and an inclusive workplace focused on respect and equal opportunity.
- Medical, vision, dental, and group retirement benefits.
- Paid time off, partner discounts, and employee mental health awareness days.
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