6 дней назад
Conversion Rate Optimization Specialist (CRO)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Conversion Rate Optimization Specialist (CRO) (VWO/Google Analytics): Improving website and portal conversions through data-driven CRO analyses, audits, personalization, and optimization programs with an accent on user experience and customer-journey analysis. Focus on designing and evaluating A/B tests, transforming analytics data into actionable recommendations, and communicating complex findings to marketers, developers, and clients.
hirify.globaln">Locatn: Brussels, Belgium
hirify.globaln">Company
delivers digital marketing, analytics, UX, and optimizatn services for a wide range of clients.
What you will do
- Conduct CRO analyses and audits across websites and portals to identify customer-journey pain points.
- Translate research and data findings into concrete recommendatns that improve user experience and conversns.
- Lead complex, continuous optimizatn programs for B2B, B2C, and e-commerce business models.
- Plan and run A/B tests, analyze results, and turn findings into professnal presentatns.
- Collaborate with data and analytics specialists, UX designers, marketers, strategists, developers, and clients.
Requirements
- Fluent Dutch and English
- At least 2 years of experience creating and executing optimizatn plans.
- Strong analytical, research, organizatnal, and proactive problem-solving skills.
- Expertise in CRO principles, persuasn techniques, and online personalizatn tools such as VWO, Spotler, Adobe, or BlueConic.
- Experience with Clarity, Hotjar, Google Looker Stud, Google Analytics, and Power BI.
- Experience with HTML and CSS; JavaScript knowledge is an advantage.
Culture & Benefits
- Work collaboratively with specialists across data, analytics, UX, marketing, strategy, and development.
- Access significant investment in technical knowledge and personal development.
- Present insights through clear, convincing stories that support client and colleague decisn-making.
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