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Director of Global Campaigns, Hybrid Cloud
150 500 - 301 500$
Описание вакансии
Текст:
TL;DR
Director of Global Campaigns, Hybrid Cloud (B2B Marketing/Hybrid Cloud): Building integrated global marketing strategies and 360° activation plans for Hybrid Cloud initiatives with an accent on customer behavior change, pipeline growth, and cross-functional orchestration. Focus on translating business priorities into measurable campaigns, optimizing performance through market and sales insights, and presenting executive-ready recommendations.
Location: Hybrid, with an average requirement of 2 days per week from an HPE office. The listed compensation applies to positions in Colorado, Massachusetts, California, North Carolina, and Texas.
Salary: Annual base salary of USD 150,500–301,500 in Colorado; USD 163,000–326,000 in Massachusetts; USD 163,000–347,500 in California; and USD 143,500–347,500 in North Carolina and Texas. Variable incentives may also be offered.
Company
is a global edge-to-cloud technology company helping organizations connect, protect, analyze, and act on data and applications.
What you will do
- Translate Hybrid Cloud business priorities, market opportunities, and customer needs into an integrated global marketing plan.
- Define target audiences, behavior-change objectives, market moments, content needs, activation approaches, and success measures for priority initiatives.
- Lead cross-functional planning and execution across product marketing, sales, regional marketing, digital, communications, partners, enablement, events, analytics, and operations.
- Build 360° activation plans spanning digital engagement, field marketing, partner activity, communications, content, enablement, and measurement.
- Set shared targets connected to pipeline growth, opportunity progression, customer engagement, and business impact.
- Interpret performance and market feedback, optimize campaigns, manage trade-offs, and prepare executive narratives and recommendations.
Requirements
- 15+ years of experience, including 10+ years of progressive leadership in B2B marketing, campaign strategy, demand generation, or integrated marketing.
- Experience in enterprise software, SaaS, cloud infrastructure, or related B2B technology domains.
- Proven ability to build integrated marketing strategies and cross-functional activation plans that contribute to pipeline and revenue outcomes.
- Experience leading matrixed teams and partnering with product marketing, sales, field, digital, partner, communications, and marketing operations functions.
- Knowledge of account-based marketing, campaign-led operating models, performance management, executive planning, and full-funnel activation.
- Strong strategic judgment, communication, executive storytelling, planning, data interpretation, and stakeholder management skills.
Nice to have
- Global campaign leadership experience in AI, Hybrid Cloud, or Storage.
- Experience balancing global strategy with regional activation and multiple routes to market.
Culture & Benefits
- Hybrid work model with flexibility to manage work and personal needs.
- Health, financial, and emotional wellbeing benefits.
- Personal and professional development programs supporting career growth and specialization.
- Inclusive environment that values varied backgrounds and individual uniqueness.