11 Π΄Π½Π΅ΠΉ Π½Π°Π·Π°Π΄
Senior SEO Manager
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
Π’Π΅ΠΊΡΡ:
TL;DR
Senior SEO Manager (Marketplaces/AI Search): Driving organic growth across real estate, automotive, classifieds, and finance platforms by integrating SEO into product features, scalable landing page systems, and platform capabilities with an accent on technical SEO, search demand, and data-driven growth. Focus on designing scalable growth frameworks, validating hypotheses through experimentation, and aligning Product, Engineering, Marketing, and Data around measurable business impact.
Location: Hybrid role based in ZΓΌrich, Switzerland, with flexibility to work remotely.
Company
operates online marketplaces across real estate, automotive, general classifieds, and finance and insurance.
What you will do
- Own SEO roadmap initiatives and translate search demand into product and growth opportunities.
- Identify scalable growth levers across indexation, internal linking, landing page generation, and content systems.
- Integrate SEO requirements into product features and platform capabilities with Product Managers.
- Advise Product, Engineering, and Marketing stakeholders and drive cross-functional alignment.
- Build hypotheses, validate them with data, and measure impact against business KPIs.
- Improve SEO tracking and reporting with analysts and engineers.
Requirements
- 5+ years of SEO experience on large websites, marketplaces, classifieds, real estate platforms, or similar products.
- Hands-on knowledge of technical SEO, including crawling, indexing, and rendering.
- Experience working with Product teams in agile environments.
- Strong stakeholder communication and business impact estimation skills.
- Data-driven, proactive, ownership-oriented approach with curiosity for experimentation.
- Fluency in English required.
Nice to have
- Experience with Product-Led SEO and large-scale landing page systems.
- Marketplace or classifieds background.
- Experience with AI Search or GEO experiments.
Culture & Benefits
- Hybrid work setup with remote-work flexibility.
- Six weeks of annual holidays, with the option to buy 10 additional days.
- 40-hour work week with flexitime, capped at 45 hours.
- 18 weeks of maternity leave and 6 weeks of paternity or adoption leave.
- SBB Half-Fare Card and first-class travel between SMG offices in Switzerland.
- Inclusive and innovative working environment.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β