7 дней назад
Senior Manager, Organic Growth (Gaming)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Organic Growth (Gaming): Building and scaling Mistplay’s organic acquisition engine across social, referral, promo code, and sweepstakes programs with an accent on experimentation, incentive economics, and measurable growth. Focus on designing viral loops, identifying scalable acquisition levers, managing internal and agency teams, and connecting organic performance to retention and business outcomes.
Location: Hybrid in Canada, with 2 days per week in the Toronto or Montreal office
Company
operates a rewarded gaming platform focused on user acquisition, engagement, and retention.
What you will do
- Own the organic growth roadmap, experimentation priorities, targets, and performance reporting.
- Lead organic social strategy across priority platforms and manage the internal social media team and external agencies.
- Design, launch, and optimize referral, promo code, incentive, and sweepstakes programs.
- Identify and scale new organic growth levers across emerging platforms, partnerships, content formats, and product-led loops.
- Partner with product, engineering, performance marketing, brand, creative, analytics, finance, and legal.
- Manage the organic growth budget, vendors, tooling, ROI models, and reporting for senior leadership.
Requirements
- 6–8+ years of experience in growth, performance, lifecycle, or organic marketing.
- Hands-on ownership of organic acquisition channels such as referral, organic social, content, community, partnerships, or promotions.
- Proven experience identifying, testing, and scaling an organic growth lever with measurable acquisition, engagement, or retention impact.
- Experience designing referral, promo code, or incentive-based programs, including measurement, economics, fraud, and abuse controls.
- Experience managing employees, agencies, vendors, priorities, budgets, and performance expectations.
- Strong analytical, business case, experimentation, and cross-functional leadership skills.
Nice to have
- Experience in mobile gaming, rewards, or loyalty-based apps.
- Experience with referral, attribution, social listening, community management, or experimentation platforms.
- Experience managing sweepstakes, promotions, or incentive programs in regulated or compliance-sensitive environments.
Culture & Benefits
- Hybrid work model with 2 in-office days per week in Toronto or Montreal.
- Cross-functional collaboration across product, marketing, brand, creative, analytics, finance, engineering, and legal.
- Hands-on, test-and-learn environment focused on measurable and scalable growth.
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