5 дней назад
Manager, Performance (Digital Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Performance (Digital Marketing) (Google Ads/Social Platforms): Developing and delivering paid performance marketing strategies, campaigns, reporting, and optimization for client accounts with an accent on user acquisition, platform partnerships, and data-driven decision-making. Focus on integrating pixels, SDKs, and CAPI, analyzing engagement metrics, and delivering performance targets across multiple digital channels.
Location: Beirut, Lebanon; hybrid work with teams in the office around four days a week
Company
is an AI-driven media operating unit that combines media, data, technology, and partnerships to support growth for leading brands through WPP Open.
What you will do
- Develop and deliver paid performance marketing strategies, proposals, and presentations for client accounts.
- Manage digital platform relationships across assigned accounts, including Google Ads, Facebook, Snapchat, TikTok, and X Ads.
- Set up, optimize, track, and report on paid performance campaigns.
- Monitor performance activity and engagement metrics, translate results into insights, and recommend strategic improvements.
- Work with clients, Account Managers, account leads, platforms, and internal business units to deliver performance targets and long-term strategies.
- Build strong client relationships and contribute to new user acquisition initiatives.
Requirements
- 4–5 years of experience as a digital marketing all-rounder with strong knowledge of multiple digital media channels.
- Essential experience with Google Ads and social advertising platforms including Facebook, Snapchat, TikTok, and X Ads.
- Expertise in mobile measurement platforms and at least 2 years of experience in app development and user acquisition.
- Proficiency with platform and technology integrations, including pixels, SDKs, and CAPI.
- Familiarity with customer data platforms and strong data-driven decision-making skills.
- Strong presentation and client management experience.
Culture & Benefits
- Collaborative culture focused on creativity, trust, growth, and professional development.
- Access to global and WPP networks, learning opportunities, and employee resource groups.
- Medical, vision, dental, and group retirement benefits.
- Paid time off, partner discounts, and mental health awareness days.
- Frequent in-office events focused on team achievements, thought leadership, and milestones.
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