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1 месяц назад

Marketing Manager (B2B)

Формат работы
remote (только USA)
Тип работы
fulltime
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Manager (B2B): Developing the product brand and digital presence while testing marketing hypotheses and identifying market growth opportunities with an accent on product marketing, social media management, and cost-effective strategies. Focus on building strategic directions, preparing conference positioning and materials, and coordinating product packaging with sales and product teams.

Location: Remote

Company

hirify.global is building and promoting a product through B2B marketing, digital channels, market analysis, and cross-functional product packaging.

What you will do

  • Develop the product brand together with the CMO.
  • Generate and test marketing hypotheses, focusing on effective low- and medium-budget tools.
  • Develop strategic directions by assessing risks, preparing budget scenarios, and justifying expected results.
  • Manage the digital presence across LinkedIn, Telegram, and other channels, including planning, copy, metrics, and analysis.
  • Prepare conference positioning, booth designs, marketing materials, and merchandise.
  • Analyze markets, competitors, and target audiences, prepare materials in Figma, and coordinate product packaging with sales and product teams.

Requirements

  • Experience in B2B marketing and product marketing.
  • Experience managing social media, including LinkedIn and Telegram.
  • Ability to generate and test hypotheses, work autonomously, prioritize tasks, and remain flexible under uncertainty.
  • Confident command of Figma or similar tools for marketing materials.
  • Strong verbal and written communication skills in Russian for internal communication.
  • Upper-Intermediate English or above required for public-facing work.

Nice to have

  • Experience in fintech, banking, or gambling.

Culture & Benefits

  • Remote work.
  • Compensation for English classes.
  • Flexible start of the working day.

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