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14 дней назад

Senior SEO Manager (GEO)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
China
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior SEO Manager (GEO) (SEO/GEO): Developing and executing search and generative engine optimisation strategies for the Chinese market, with an accent on Baidu visibility, ScholarLink discoverability, and technical SEO. Focus on improving crawling and indexation, translating platform data into engineering recommendations, and monitoring AI-platform presence across the Chinese search ecosystem.

Location: Shanghai, China

Company

hirify.global publishes research journals and books and develops technology-enabled platforms and services for researchers, health professionals, and educators.

What you will do

  • Develop and implement the SEO and GEO strategy and roadmap for the Chinese market.
  • Improve the crawling, indexation, and discoverability of ScholarLink across Baidu and other Chinese search and AI platforms.
  • Translate local market, user, and platform requirements into prioritized recommendations for Product, UX, and engineering teams.
  • Conduct technical SEO analysis covering site architecture, rendering, metadata, structured data, internal linking, sitemaps, and performance.
  • Build monitoring, reporting, and dashboards for search visibility, crawling, traffic, referrals, and AI-platform presence.
  • Monitor Chinese search, AI, technology, regulation, and researcher-behavior developments while managing specialist vendors.

Requirements

  • At least five years of professional SEO experience or equivalent demonstrable experience, including hands-on technical SEO for large or complex digital platforms.
  • In-depth knowledge of Baidu and the wider Chinese search ecosystem.
  • Understanding of generative AI search, large language model discovery, and GEO.
  • Experience turning data and technical analysis into prioritized recommendations for Product and engineering teams.
  • Experience with SEO monitoring, analytics, and reporting tools, plus effective cross-functional collaboration.
  • Highly proficient Mandarin and strong professional English are required.

Culture & Benefits

  • Work collaboratively with Product Management, UX, engineering teams, external specialists in China, and the global SEO team.
  • Share China-specific search insights across the organisation.
  • Work in an inclusive environment committed to supporting diverse perspectives and providing reasonable accommodations.

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