14 дней назад
Brand Manager (FMCG)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand Manager (FMCG): Owning end-to-end business performance for brands across Latin America through strategy, P&L management, portfolio development, innovation, pricing, and integrated communications with an accent on distributor-operated markets and multi-country execution. Focus on building brand plans, optimizing price and portfolio architecture, analyzing NIQ/Kantar data, and leading innovation launches and corrective actions.
Location: Panama
Company
Church & Dwight is a consumer products company focused on developing and growing brands while supporting collaboration, innovation, and environmental responsibility.
What you will do
- Own end-to-end business performance for one or more brands across Latin America through distributor-operated markets.
- Define short-, medium-, and long-term brand strategies and lead annual brand plans by country.
- Manage regional P&L, including sales, margins, contribution, advertising and promotion spend, and return on investment.
- Lead pricing, revenue management, pack-price architecture, portfolio mix, and performance-gap initiatives with Finance and Sales.
- Direct the innovation pipeline from concepts and claims through packaging, business cases, launches, regulatory adaptation, and post-launch optimization.
- Coordinate distributors and cross-functional teams while presenting regional business reviews to directors and senior stakeholders.
Requirements
- BA/BS in Communications or Industrial Engineering required; an MBA is strongly preferred.
- Native Spanish and advanced English required.
- 5–8+ years of experience in FMCG/CPG brand roles, preferably with regional or multi-country scope.
- Experience with P&L management, pricing, revenue management, financial analysis, 360-degree campaigns, innovation, and agency management.
- Advanced proficiency in NIQ/Kantar data and commercial analysis.
- Experience working in distributor-operated markets and leading multi-country projects.
Culture & Benefits
- Collaborative, open, and supportive working culture.
- Emphasis on ownership, courage, determination, innovation, and accountability.
- Cross-functional collaboration with Sales, Supply Chain, Trade Marketing, Finance, Regulatory, R&D, and global teams.
- Equal opportunity employment environment.
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