Senior PPC Specialist (Paid Media)

Location: Hybrid role based in Bratislava, Slovakia

Company

hirify.global is a European ecosystem of more than 60 brands providing hosting, SaaS, marketing, e-commerce, and online business services to SMB customers across 22 countries.

What you will do

• Build media mixes and campaign strategies based on target audiences, products, markets, and expected business impact.
• Manage and scale paid campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, and new channels.
• Analyze acquisition performance across CAC, ROAS, LTV, free-to-paid conversion, and revenue.
• Adapt paid media strategies for international markets based on local awareness, search demand, and customer behavior.
• Coordinate external PPC resources, including a freelancer in Hungary, and align their work with campaign strategy.
• Develop testing roadmaps for creatives, bidding, landing pages, and onboarding flows with Brand, CRO, Analytics, and Product teams.

Requirements

• Strong ownership of campaigns from strategy and execution through coordination and evaluation.
• Deep hands-on experience with Google Ads and practical knowledge of paid social and Microsoft Ads.
• Experience managing complex multi-market accounts and acquisition funnels in SaaS or freemium models.
• Ability to evaluate overall campaign impact, identify growth opportunities, and turn results into actionable improvements.
• Structured and creative approach to hypotheses, experimentation, and scalable frameworks.
• Fluent English and confidence working with international colleagues in a matrix environment.

Nice to have

• Experience using AI and automation to accelerate testing and campaign workflows.

Culture & Benefits

• Hybrid work with home-office flexibility.
• Seven additional days off and support for work-life balance.
• Health and well-being benefits, including a partially covered Multisport card, online therapy, office massages, and a meal allowance.
• Learning opportunities including lectures, conferences, English lessons, internal initiatives, Health Days, and workshops.
• Collaborative, inclusive culture with hackathons, team events, and modern offices near Nivy.