11 дней назад
Earned Media and Social Media Specialist
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Earned Media and Social Media Specialist (PR/Journalism): Driving earned media pitching, case study development, and social content across Freelancer, Escrow.com, and Loadshift with an accent on news research, platform data, and multi-brand storytelling. Focus on identifying timely media angles, turning user and transaction data into compelling stories, and coordinating fast-moving outreach and content campaigns.
Location: On-site in Taguig, Metro Manila, Philippines
Company
Freelancer Group operates Freelancer, Escrow.com, and Loadshift, covering freelancing marketplaces, online escrow payments, and freight exchange services.
What you will do
- Support earned media campaigns by drafting press releases, pitch emails, and media materials.
- Research news cycles, platform data, and journalist needs to identify timely media angles and newsjacking opportunities.
- Maintain journalist databases, manage outreach and follow-ups, track coverage, and calculate earned media value.
- Identify case study candidates, conduct interviews, and develop user stories for media, social, and blog campaigns.
- Draft and adapt social media content across the Freelancer, Escrow.com, and Loadshift brands.
- Monitor social trends and analytics, compile media reports, and support customer feedback activity across social platforms.
Requirements
- 2+ years of experience in journalism, PR, media relations, or communications.
- Experience pitching and placing stories, or a journalism background with strong editorial instincts.
- Excellent written English for pitches, press releases, social captions, and case studies.
- Strong research skills, including the ability to analyse data and identify meaningful stories.
- Organised, self-directed, and able to manage multiple briefs and deadlines.
- Confidence conducting interviews by phone or video call.
Nice to have
- Experience with Muck Rack, Prezly, or similar media and PR tools.
- Familiarity with Google Analytics or social media analytics platforms.
- Understanding of freelancing, fintech, logistics, or marketplace business models.
Culture & Benefits
- Fast-moving, data-driven communications work across three global brands.
- Direct collaboration with the Director of Communications in Sydney.
- Cross-functional work with motion design, viral media, and social customer experience specialists.
- Opportunity to work across technology, business, finance, logistics, and labour market topics.
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