18 дней назад
Personal Loan Strategy & Growth (Fintech)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Personal Loan Strategy & Growth (Fintech): Growing and managing a personal loan portfolio in Indonesia by optimizing acquisition funnels, channel mix, pricing, promotions, and portfolio performance with an accent on lending unit economics, regulatory compliance, and quantitative experimentation. Focus on balancing customer acquisition costs with lifetime value, testing rate cards and campaign mechanics, analyzing competitors, and safeguarding the personal loan P&L.
Location: Central Jakarta, Jakarta, Indonesia
Company
operates in the Indonesian digital lending and fintech market.
What you will do
- Maintain the personal loan acquisition funnel and partner with Partnership and Marketing teams to diagnose drop-offs and improve conversion.
- Allocate budgets across digital marketing, referral, affiliate, and organic/direct channels while optimizing blended acquisition costs against customer lifetime value.
- Own pricing and promotional campaign strategy, including rate-card testing and elasticity experiments with Risk teams.
- Turn experiment results into compliant promotional mechanics.
- Monitor competitors in the Indonesian digital lending market and convert findings into campaign decisions.
- Forecast portfolio targets, report growth performance to the Head of Personal Loan Business, and safeguard the personal loan P&L.
Requirements
- Bachelor’s degree in a quantitative field such as economics, finance, or natural science.
- 3–5 years of experience in growth, performance marketing, consumer lending, fintech strategy, or lending business in Indonesia.
- Strong quantitative skills, including advanced spreadsheet modeling, SQL, and interpreting A/B testing results.
- Understanding of lending unit economics, including risk-adjusted margin, NPL, and cost of funds.
- Familiarity with the digital lending regulatory environment and performance marketing channels such as CRM, Google, and Meta.
- Fluent Indonesian and English required.
Nice to have
- Master’s degree in business or finance.
- Direct performance marketing experience.
Culture & Benefits
- Full-time employment.
- Cross-functional collaboration with Partnership, Marketing, and Risk teams.
- Data-driven experimentation across acquisition, pricing, and promotions.
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