Lead User Experience Researcher (AI)

Location: Lowell, Massachusetts, United States

Salary: $145,600–$209,300 annual base pay, with potential performance-based bonus and restricted stock unit awards.

Company

hirify.global develops a workforce operating platform covering HR, pay, workforce management, culture technology, and people-first AI.

What you will do

• Define the research strategy and roadmap for Frontline Worker Network, a multi-sided marketplace serving workers, employers, and service partners.
• Lead generative and evaluative research through interviews, usability studies, surveys, diary studies, contextual inquiry, field studies, and behavioral analytics.
• Recruit and research deskless, hourly, mobile-only frontline workers using approaches adapted to their constraints and contexts.
• Synthesize qualitative research, survey data, telemetry, and business context into insights and decision frameworks that guide product adoption and conversion.
• Evaluate new service categories such as credit, insurance, and whole-worker support, including market viability, user needs, and integration opportunities.
• Present insight narratives to senior leaders, influence product strategy and roadmap priorities, mentor researchers, and use AI-assisted research tools with human oversight.

Requirements

• Bachelor’s degree in HCDE, Cognitive Psychology, Human Factors, or a related field.
• 7+ years of experience leading User Research projects with demonstrated impact.
• Experience researching multi-sided marketplace ecosystems and balancing the needs of multiple stakeholder groups.
• Expertise in qualitative and quantitative methods, including usability testing, interviews, surveys, contextual inquiry, field studies, segmentation, behavioral analytics, and A/B testing.
• Experience with web applications, conversational interfaces, or AI-powered experiences, plus the ability to integrate AI into research and decision-making workflows.
• Proven ability to lead initiatives, influence product decisions, manage stakeholders, collaborate cross-functionally, and mentor researchers.

Nice to have

• B2B, marketplace, e-commerce, or enterprise software research experience.
• Experience with deskless or hourly worker populations, frontline workforce, workforce management, HR, or talent management.
• Fintech, financial wellness, or sensitive-domain research experience involving trust and adoption.
• Experience building 0-1 products, launching new offerings, or building AI systems with attention to trust, transparency, and mental models.

Culture & Benefits

• Work on a workforce operating platform used by tens of millions of workers.
• Benefits, practical flexibility, and performance-based rewards are offered.
• Employees may participate in a performance-based bonus plan and receive restricted stock unit awards.
• hirify.global is an equal opportunity employer and participates in E-Verify.

Hiring process

• Accommodation support is available during the application and interview process.