CRM Manager (Italian Market)

Location: Limassol, Cyprus; 100% on-site, full-time office-based work. Remote and hybrid arrangements are not available. A relocation package includes flight tickets and two weeks of hotel accommodation.

Company

Platform provider delivering casino and sports betting brands through product execution, localization, local partnerships, compliance, and customer experience.

What you will do

• Develop and optimize CRM strategies for customer retention, loyalty, and engagement across the full customer lifecycle.
• Execute personalized multichannel campaigns and customer journeys.
• Analyze customer data and behavior to build audience segments and generate actionable insights.
• Collaborate with multiple departments to align promotions and offers with business objectives.
• Track campaign KPIs, prepare reports, and provide recommendations focused on engagement, retention, and revenue growth.
• Monitor competitor activity, compliance requirements, and industry best practices.

Requirements

• Hands-on CRM growth, retention, and player engagement experience across the Italian market.
• Experience in the iGaming industry, including player lifecycles, bonus mechanics, and loyalty programs.
• Professional experience in CRM management with a results-driven approach.
• Strong knowledge of CRM systems and an analytical, technical mindset for interpreting data.
• High-level English proficiency in written and verbal communication.
• Strong communication and interpersonal skills for cross-functional collaboration and targeted campaign development.

Culture & Benefits

• Dynamic, supportive, and collaborative work environment.
• Attractive office location and facilities.
• Relocation support with flight tickets and two weeks of hotel accommodation.
• 24 vacation days per year.
• Medical insurance.
• Birthday presents and a team-oriented company culture.