Marketing Manager (Automation Solutions)

Location: Based at hirify.global’s Tampere office in Finland with a hybrid working model; travel is required.

Company

hirify.global is a global industrial technology company delivering automation, flow control, technologies, and services with more than 19,000 professionals worldwide.

What you will do

• Translate business objectives, growth priorities, and target segments into commercial marketing plans, campaigns, and measurable objectives.
• Create value propositions, campaign content, customer-facing materials, and sales-enablement tools for complex technical solutions.
• Plan and execute integrated B2B demand-generation campaigns across digital channels, including targeting, lead generation, optimization, and reporting.
• Define KPIs, analyze campaign, lead, and funnel performance, and recommend improvements to channels, content, targeting, and marketing investment.
• Plan and coordinate online and onsite event marketing, including audience acquisition, lead capture, sales follow-up, and post-event measurement.
• Collaborate with business management, sales teams, marketing specialists, and external partners across global markets.

Requirements

• At least five years of B2B digital marketing experience with measurable engagement, lead, and sales-opportunity results.
• Hands-on experience with marketing automation platforms, including campaign management, segmentation, lead nurturing, reporting, and sales collaboration.
• Experience defining marketing KPIs and using campaign, funnel, and lead-performance data to improve effectiveness.
• Ability to turn complex technical solutions into clear customer value propositions, campaign messages, and sales-enablement materials.
• Experience managing multiple initiatives and coordinating stakeholders in a global organization.
• Strong English communication skills are required. A proactive approach to AI, analytics, and emerging marketing technologies is expected.

Culture & Benefits

• Meaningful marketing work closely connected to business outcomes in a global B2B environment.
• Opportunity to work with complex, mission-critical automation solutions and experienced colleagues worldwide.
• Agile marketing methods focused on clarity, continuous improvement, digital marketing, martech, and AI.
• Professional development opportunities and competitive compensation and benefits in line with hirify.global’s practices.
• Smoke-free workplace and an inclusive environment that values diverse perspectives.

Hiring process

• Submit a CV and salary request in English by October 7, 2026.
• The process may include video screening, personality questionnaires, ability tests, and interviews.
• This is a fixed-term position expected to run from November 2026 through September 2028.