12 дней назад
Paid Media Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Paid Media Manager (Digital Advertising): Leading and developing paid media strategies and multichannel campaigns across Google Ads, Meta, DV360, Amazon, and TikTok with an accent on ROI, technical quality, and operational scalability. Focus on designing performance and branding strategies, optimizing campaign and audience data, controlling budgets, and developing specialized team capabilities.
Location: Mexico City, Mexico — hybrid, combining remote and in-person work
Company
is an AI-powered, end-to-end marketing agency connecting media, creative, data, and technology to support sustainable brand growth across 18 countries.
What you will do
- Lead the strategic development of the Paid Media area, including services, processes, talent development, profitability, and scalable solutions.
- Manage and develop the Paid Media team through technical training, soft-skills growth, certifications, and continuous learning.
- Prepare strategic and technical proposals for new and existing clients, ensuring feasibility, profitability, and commercial alignment.
- Oversee multichannel campaigns across Google Ads, Microsoft/Bing Ads, DV360, Campaign Manager 360, Search Ads 360, Meta, LinkedIn, Amazon, and TikTok.
- Monitor campaign setup, performance, optimization, budget control, branding results, and ROI.
- Analyze campaign and audience data and document actionable insights, processes, learnings, and results.
Requirements
- Bachelor's degree in Advertising, Communications, Marketing, or a related field.
- 4+ years of experience in branding or performance strategy and digital media buying.
- Experience with Looker Studio, Google Analytics 4, pixel implementation, tagging, and digital measurement.
- Strong ability to design branding and performance strategies and manage client-facing campaign delivery.
- Intermediate to advanced English required for technical documentation and communication with global clients.
- Strong analytical, communication, self-management, documentation, collaboration, and ownership skills.
Nice to have
- Master's degree in Digital Marketing, Analytics, or Commercial Management.
- Experience in consulting, agency, or client-service environments.
- Google Ads, Meta Blueprint, Google Analytics 4, or Google Marketing Platform certifications.
Culture & Benefits
- Global, collaborative, and entrepreneurial environment.
- Opportunity to influence media delivery standards across the Americas.
- Work alongside senior media leadership and a global media capability team.
- Opportunity to shape processes and the operating model for a growing media execution function.
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