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24 дня назад

Media Manager (LATAM)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
c1
Страна
Brazil
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Media Manager (LATAM) (Gaming Media): Translating global media strategies into locally relevant, integrated campaigns across Latin America with an accent on digital media, agency leadership, and data-informed planning. Focus on coordinating Brazil and CASSA markets, optimizing campaign performance through measurement and analytics, and aligning global priorities with local execution.

Location: São Paulo, Brazil (Hybrid); must be based in Brazil and able to regularly attend the São Paulo office

Company

hirify.global develops and delivers PlayStation hardware, network services, and entertainment experiences to a global audience.

What you will do

  • Translate global media strategies into locally relevant plans and lead end-to-end campaign delivery across LATAM.
  • Coordinate audiences, channels, investment, budgets, timelines, and KPIs across the campaign portfolio.
  • Lead local media agency relationships, including planning quality, performance, resourcing, reporting, optimization, and financial management.
  • Build partnerships with media owners and vendors and liaise with Brazilian and CASSA Commercial teams on retail media activity.
  • Oversee post-campaign analysis and use testing, measurement, and insights to improve performance and future investment decisions.
  • Connect Global Media with local and international teams to align priorities, share best practices, and deliver commercial outcomes.

Requirements

  • 8+ years of experience in media, marketing, or advertising; entertainment, gaming, or technology experience is preferred.
  • Fluent English and Brazilian Portuguese, spoken and written.
  • Must be based in Brazil and regularly attend the São Paulo office.
  • Strong understanding of the media and retail landscape across LATAM, especially Brazil, CASSA, and Mexico.
  • Experience with global or regional marketing environments, integrated multichannel campaigns, media agency leadership, and cross-functional teams.
  • Expertise in programmatic, paid social, search, campaign measurement, analytics, optimization, and AI-enabled productivity and decision-making.

Nice to have

  • Spanish language skills.
  • Experience in entertainment, gaming, or culturally led marketing.
  • Ability to balance global and local priorities and work across teams, cultures, and time zones.

Culture & Benefits

  • Work within the PlayStation organization and Sony Group Corporation.
  • Collaborate with Global Media, Campaign Management, Analytics & Insights, agencies, and international markets.
  • Inclusive and equal-opportunity workplace committed to diversity and empowerment.
  • Background checks are conducted at the offer stage for new employees.

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