Senior Associate, Media (Digital Media)

Location: Beirut, Lebanon; hybrid, with teams in the office around four days a week

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing and business growth for leading brands.

What you will do

• Develop and implement digital media strategies that support marketing objectives, brand visibility, and client growth.
• Design, execute, and oversee campaigns across social media, email marketing, digital advertising, PPC, and display channels.
• Manage campaigns end to end, including budgeting, content calendars, performance tracking, and optimization.
• Apply SEO and SEM practices to improve organic rankings, traffic, and conversions.
• Analyze market trends, user data, and KPIs to provide recommendations that improve campaign effectiveness and ROI.
• Collaborate with internal teams and external partners to create engaging, high-quality content.

Requirements

• Bachelor’s degree in marketing, communications, digital media, or a related field.
• At least one year of experience in digital media, marketing, or a related role.
• Experience with digital media platforms, content creation, and campaign management.
• Strong understanding of social media, SEO, SEM, and digital advertising strategies.
• Proficiency with digital marketing tools and analytics platforms, including Google Analytics and social media insights.
• Strong communication, organizational, analytical, project leadership, and multitasking skills.

Culture & Benefits

• Access to global hirify.global and WPP networks for professional development, learning, and networking.
• Employee resource groups and frequent in-office events focused on team achievements, thought leadership, and milestones.
• Medical, vision, dental, and group retirement benefits.
• Significant paid time off, partner discounts, and employee mental health awareness days.
• Equal-opportunity workplace committed to respect, inclusion, and career progression.