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15 дней назад

Head of PR Department

Формат работы
remote (только Poland)/hybrid/onsite
Тип работы
fulltime
Грейд
head
Английский
b2
Страна
Poland

Описание вакансии

TL;DR
Head of PR Department (B2B Tech): Owning the content-PR strategy and editorial policy for a global software development company with an accent on regional adaptation and cross-functional coordination. Focus on managing the content pipeline, aligning PR with business goals, and driving data-informed communication strategies across key international markets.

Head of PR Department

Andersen

Andersen is a European pre-IPO software development company uniting over 3,500 top-class professionals. For over 19 years, we've been helping companies around the world transform their businesses by creating effective digital solutions using innovative technology. Today, we are working with businesses from various parts of the world, including Western Europe, the USA, and Asia. Our expertise covers FinTech, Healthcare, Retail, Telecom, Media & Entertainment, Logistics, Travel & Hospitality, eCommerce, and other industries.

Responsibilities:

  • Owning the content-PR strategy for key industries and company services.
  • Defining editorial policy and positioning.
  • Prioritizing topics and determining the depth of their development.
  • Managing the content plan based on channel capacity (webinars, whitepapers, interviews, newsletters) and service coverage.
  • Aligning content with events and webinars (companion materials, landing pages, promo).
  • Managing LinkedIn pages and regional adaptation (USA, MENA, EU, UK, Global) considering each region's specifics.
  • Coordinating teams: editors, event coordinators, outreach specialists, designers.
  • Acting as a bridge between marketing, content, and sales.
  • Evaluating results weekly and providing recommendations for next steps.

Must-haves:

  • 4+ years of experience in content, PR, brand, or communications in B2B tech, with 1–2 years in a leadership or lead role.
  • Experience managing content strategy by industry and aligning it with business goals.
  • Hands-on PR and public presence practice: LinkedIn, Instagram as key channels.
  • Managing editorial pipeline: backlog, cadence, deadlines, reviews, quality control.
  • Experience leading a team of doers and cross-functional coordination.
  • Understanding of the content funnel and key metrics.
  • Data-driven approach: working with spreadsheets and analytics, making decisions based on data.
  • English proficiency at Upper-Intermediate+ level or higher.

Nice to have:

  • Exposure to regional content adaptation (USA, MENA, EU, UK).
  • Understanding of the competitive landscape and positioning.
  • Familiarity with analytics tools (Google Analytics, LinkedIn Analytics) and experience with marketing CRM (Salesforce).
  • Experience launching whitepapers and webinars as products, not just one-off materials.

Reasons why this job would be interesting to you:

  • For the past four years, our company has been growing annually by 60%-100%, and we constantly involve top-notch specialists in our team.
  • Andersen cooperates with such businesses as Samsung, Johnson & Johnson, Ryanair, Europcar, TUI, Verivox, etc..
  • We have been strengthening our expertise since 2007. During this time, we have formed excellent teams with streamlined processes, where you can learn something new from your colleagues every day and enjoy your work.
  • You will have access to the corporate training portal, where the entire knowledge base of the company is collected and which is constantly updated.
  • We welcome specialists from every part of the world.
  • We are a cool young team of like-minded people communicating informally.
  • Our employees are provided with a benefit package and an extensive set of bonuses.
  • There are many different ways to grow and develop at our company, and mentoring and adaptation systems will allow you to blend with the team and get involved in your work as comfortably as possible.

    Join us!

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