6 часов назад
Marketing Manager - Specialty Elastomers APAC
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager - Specialty Elastomers APAC (B2B Marketing): Developing and executing a three-year regional marketing strategy, segment roadmaps, innovation priorities, and commercial growth programs for specialty elastomers in APAC with an accent on portfolio management, market intelligence, and cross-functional execution. Focus on identifying unmet customer needs, shaping product launches and value propositions, and translating global strategy into regional plans.
Location: Campus, Shanghai, China
Company
Corporation operates in specialty elastomers and related industrial markets.
What you will do
- Develop and maintain the three-year regional marketing strategy and segment roadmaps for APAC.
- Assess regional market dynamics and translate global strategic direction into actionable plans.
- Identify unmet customer needs, define market-driven innovation concepts, and build business cases for new opportunities.
- Drive commercial execution plans, customer segmentation, pricing input, product launches, value propositions, and customer engagement.
- Shape regional product and customer portfolio strategy, including portfolio evolution, rationalization, and focus areas.
- Oversee marketing campaigns, content, trade show presence, lead generation, and competitive intelligence while coordinating cross-functional partners.
Requirements
- Bachelor's degree in marketing, business administration, or a related field; an MBA is preferred.
- At least 12 years of industry experience and at least 10 years in marketing, commercial, and/or business development roles.
- Experience in B2B environments and in building and executing multi-year strategies.
- Strong understanding of innovation processes and portfolio management.
- Experience driving commercial initiatives and collaborating cross-functionally with sales and product teams.
Culture & Benefits
- Full-time role based at the Campus in Shanghai.
- Cross-functional collaboration with sales, product management, innovation, technical, supply chain, operations, and finance teams.
- Day-to-day marketing execution is supported by a marketing analyst, while the role remains accountable for results and continuous improvement.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →