6 часов назад
Marketing Manager (Live Entertainment)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager (Live Entertainment) (Salesforce Marketing Cloud/Looker): Executing and optimizing B2C and B2B marketing campaigns for ticket sales and customer engagement in Japan with an accent on data-driven growth, digital channels, and brand development. Focus on analyzing KPIs, improving conversion and revenue performance, managing paid advertising and social media, and building performance reports for stakeholders.
Location: Tokyo, Japan; onsite at SOA TOWER in Shibuya, with occasional face-to-face client meetings.
Company
is a live entertainment ticketing company providing ticketing products and services for venues, sports organizations, promoters, and fans worldwide.
What you will do
- Plan, execute, measure, and optimize B2C and B2B marketing initiatives for the Japanese market.
- Own weekly B2C email campaigns, newsletters, and ad-hoc communications using Salesforce Marketing Cloud.
- Create social media content, manage day-to-day communications, and grow audience engagement in line with artist and brand guidelines.
- Plan and optimize paid social and Google Ads campaigns to support ticket sales, lead generation, and commercial priorities.
- Prepare weekly and monthly Looker performance reports, analyze KPIs and campaign data, and provide recommendations.
- Coordinate with sales, client services, venues, promoters, global marketing, and external agencies on campaigns, content, websites, and operational improvements.
Requirements
- 5+ years of experience in marketing, content, or a related field.
- Hands-on experience with social media, CMS, and website back-end management.
- Basic Photoshop proficiency and the ability to edit website images, text, and links.
- Good command of English and Japanese, including translating global marketing and product materials from English to Japanese when required.
- Strong organizational, analytical, presentation, stakeholder-management, and data-driven decision-making skills.
- Experience leading projects or small teams is preferred.
Culture & Benefits
- Opportunity to contribute to the expansion of operations in Japan and its global footprint.
- Work with local and global teams in a fast-paced live entertainment environment.
- Training and education reimbursement.
- Focus on improving experiences for fans and clients through ticketing products and services.
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