6 часов назад
Senior Product Manager (Vaccines)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Manager (Vaccines) (Pharmaceutical Marketing): Developing and executing brand strategies for Sanofi's vaccine portfolio in Hong Kong with an accent on market leadership, stakeholder engagement, digital innovation, and commercial performance. Focus on expanding vaccination coverage, using analytics and AI-driven marketing tools, forecasting budgets and sales, and ensuring compliance with HKAPI regulations.
Location: Hong Kong
Company
is a pharmaceutical company focused on developing medicines and vaccines to improve health outcomes.
What you will do
- Develop and execute marketing plans for the Hong Kong vaccine portfolio to grow brand value, market leadership, and patient numbers.
- Build relationships with vaccine and pediatric key opinion leaders, healthcare policymakers, and medical associations.
- Use digital marketing platforms, patient education channels, data analytics, and AI-driven marketing tools to improve customer engagement and business performance.
- Collaborate with Sales on targets, field activities, training materials, forecasts, budgets, and monthly performance monitoring.
- Lead cross-functional initiatives and patient-centric campaigns to increase vaccination awareness and improve public health outcomes in Hong Kong.
- Assess compliance risks and ensure marketing activities follow company guidelines and HKAPI regulations.
Requirements
- Bachelor's degree in Science or a related field.
- At least 5 years of pharmaceutical industry experience and 3 years of marketing experience.
- Experience in brand planning, positioning, competitive analysis, sales collaboration, budget management, forecasting, and project prioritization.
- Fluent English and Chinese, including Cantonese and Mandarin, are required.
- Strong presentation, stakeholder management, and cross-functional collaboration skills.
- Adaptable, patient-centric, results-oriented, and committed to ethical marketing and compliance standards.
Nice to have
- MBA or another advanced degree.
- Established infectious disease or pediatric KOL connections.
- Track record of market leadership, share growth, and managing multiple product franchises.
Culture & Benefits
- Supportive, future-focused environment centered on scientific progress and patient impact.
- Opportunities for career growth through promotion or lateral moves locally and internationally.
- Rewards package recognizing individual contribution and impact.
- Values include high standards, patient focus, thoughtful risk-taking, collaboration, and inclusion.
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