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7 часов назад

Marketing Data & Analytics Lead (AI)

Формат работы
onsite
Тип работы
fulltime
Грейд
lead
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Data & Analytics Lead (AI): Building a measurement program for TrendAI’s visibility and citations in AI-generated answers, with an accent on prompt methodology, competitive intelligence, and knowledge-graph representation. Focus on translating measurement into actionable content and messaging recommendations, partnering with PR, editorial, social, analyst-facing, Brand, Web, and data teams, and measuring market impact.

Location: Austin, United States. Candidates must already be authorized to work in the U.S. without employment-based visa sponsorship.

Company

TrendAI is hirify.global’s enterprise AI security business unit, providing AI visibility and consolidated security for organizations.

What you will do

  • Build a documented baseline and repeatable methodology for measuring how major AI engines represent TrendAI against competitors.
  • Own buyer-focused prompt sets, analysis standards, and recurring reporting in the shared analytics environment.
  • Identify where TrendAI wins or loses citations and translate findings into evidence-based publishing, earned-media, and messaging recommendations.
  • Partner with PR, editorial, social, analyst-facing, Brand, Web, and data teams to implement recommendations.
  • Measure whether content and media initiatives improve AI visibility and communicate results clearly.
  • Maintain competitive intelligence on how AI engines name and frame competing companies.

Requirements

  • Six or more years of experience across organic visibility, earned media, or marketing analytics, including hands-on AI answer visibility ownership.
  • Proven experience building a measurement program from zero, including methodology, recurring reporting, and interpretation.
  • Working knowledge of how large language models retrieve and cite content.
  • Experience with enterprise AI-visibility and media-intelligence platforms, reference surfaces, and knowledge graphs.
  • Ability to turn measurement into actionable content and messaging recommendations and work with shared analytics platforms and Web teams.
  • B2B enterprise technology experience; cybersecurity experience is strongly preferred, along with AI tooling fluency and people-leadership experience or readiness.

Culture & Benefits

  • Medical, dental, and vision insurance, life insurance, and short- and long-term disability coverage.
  • Pre-partum, maternity, parental, and medical leave.
  • Mental health wellness program, wellness incentive, adoption assistance, and pet insurance.
  • 401(k) with company match, paid time off, and 14 annual holidays.
  • Tuition assistance, employee resource groups, ongoing learning, and team activities.
  • Work-life balance, equity, inclusion, and collaboration are emphasized.

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