Manager of Paid Search Marketing (Ecommerce)

Location: Remote within the United States; employees can currently be hired in Arizona, Connecticut, Florida, Georgia, Idaho, Kansas, Maine, Massachusetts, Michigan, Minnesota, New Hampshire, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Dakota, Tennessee, Texas, Utah, Virginia, Wisconsin, and Wyoming. Occasional onsite expectations apply.

Company

Bed Bath & Beyond is a retail company developing digital commerce applications and technologies including augmented reality, blockchain, and machine learning.

What you will do

• Strategize, launch, QA, test, and continuously optimize Search, Performance Max, Shopping, Video, and Local Ads campaigns across Google Ads and Microsoft Ads.
• Allocate a multi-million-dollar media budget and manage bids against profitability, CPA, ROAS, conversion rate, and incremental revenue goals.
• Analyze campaign performance through platform tools and internal dashboards, delivering actionable recommendations for strategy and spend allocation.
• Own omnichannel and lead-generation tracking and attribution across the customer journey.
• Manage product feed quality, inventory data, and feed performance in Google Merchant Center and other catalog-based platforms.
• Collaborate with creative, merchandising, integrated marketing, and vendor teams on seasonal launches, promotions, strategy, and deliverables.

Requirements

• 4–6 years of hands-on experience managing paid search and shopping campaigns on Google Ads.
• Deep expertise in Google Ads and Microsoft Ads, including Search, Shopping, and Video campaign types.
• Experience managing or optimizing product feeds and understanding feed structure, data quality, and feed health.
• Strong analytical skills with proficiency in Excel, campaign reporting tools, and performance analytics platforms such as MicroStrategy, Tableau, or Looker.
• Bachelor’s degree or equivalent work experience, ideally in marketing or a related field.
• Strong project management, communication, stakeholder alignment, strategic thinking, and testing skills.

Nice to have

• Experience executing omnichannel and lead-generation campaigns.

Culture & Benefits

• Inclusive culture focused on understanding, acceptance, respect, and diversity.
• 401(k) with a 6% match.
• Flexible schedules and eligible remote work.
• Tuition reimbursement, leadership development, and mentorship programs.
• Onsite health clinic and fitness center.
• Employee Resource Groups supporting diverse communities.