9 часов назад
Product Analyst (Advanced Advertising)
75 000 - 85 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Analyst (Advanced Advertising): Developing and managing advanced advertising solutions, media plans, audience targeting, and campaign measurement with an accent on cross-platform planning, data-driven advertising, and customer-focused product requirements. Focus on onboarding first- and third-party audiences, translating customer feedback into user stories, testing new features, and prioritizing the advertising product roadmap.
Location: New York, NY, United States
Salary: $75,000–$85,000 per year
Company
operates an advertising division focused on advanced advertising solutions and data-driven media capabilities.
What you will do
- Onboard custom first- and third-party audiences with advertisers and data vendors such as LiveRamp and OpenAP.
- Create optimized cross-platform media plans and proposals, and deliver in-flight pacing updates and post-campaign wrap decks.
- Maintain internal and external business pipelines, trackers, product requirements, user journeys, and workflows.
- Partner with engineering, operations, technology, data, sales, and customers to define effective product implementations.
- Collect customer feedback and translate it into concise instructions, feature requirements, and user stories for developers.
- QA and UAT new product features and support prioritization of the advertising product roadmap.
Requirements
- Bachelor’s degree in computer science, business management, marketing, or a related field.
- 5+ years of experience at a premium broadcaster, publisher, DSP, SSP, or advertising agency is advantageous.
- Excellent media planning, project management, communication, writing, and problem-solving skills.
- Knowledge of data, analytics, advertising technology, advanced TV, and the advertising ecosystem.
- Familiarity with automated and programmatic sales channels.
- Ability to work cross-functionally, manage multiple vendors, and understand customer needs at business and technical levels.
Culture & Benefits
- Full-time employment with PTO and wellness and employee support programs.
- Tuition reimbursement.
- 401(k), life insurance, and other insurance plans.
- Medical, dental, and vision coverage options.
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