Manager, Brand

Location: Aquatica Orlando, Orlando, United States; onsite at the water park.

Company

hirify.global operates parks focused on animal care, entertainment, tourism, and guest experiences.

What you will do

• Serve as the primary marketing representative and brand steward for Aquatica Orlando.
• Own the annual marketing calendar and develop year-over-year marketing plans aligned with attendance, revenue, and guest experience goals.
• Develop integrated campaigns across digital media, website, email, social media, public relations, promotions, partnerships, and creative services.
• Lead marketing strategy and execution for seasonal events, major announcements, and capital attraction launches.
• Oversee website content and coordinate guest communication, photography, video, and creative asset requirements.
• Partner with park operations, revenue management, food and beverage, merchandise, public relations, social media, and corporate marketing teams.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of progressive marketing experience with consumer brands.
• Experience managing integrated marketing campaigns and launching seasonal campaigns or large-scale consumer events.
• Strong project management, organization, communication, analytical, and problem-solving skills.
• Experience collaborating cross-functionally with multiple stakeholders and balancing multiple priorities in a fast-paced environment.
• Familiarity with CRM, email marketing, website content management, and digital marketing platforms.

Nice to have

• Experience in attractions, tourism, hospitality, entertainment, or consumer lifestyle brands.
• Passion for creating memorable consumer experiences and a proactive, self-starting approach.

Culture & Benefits

• Paid time off.
• Complimentary park tickets and passes, plus discounts on food and merchandise.
• Medical, dental, and vision insurance.
• 401(k) retirement plan, voluntary insurance, life insurance, and disability benefits.
• Tuition reimbursement, dependent and health care flexible spending accounts, employee assistance, and legal assistance plans.