Product Analyst — Growth & GTM (B2B SaaS)

Location: Hybrid, with 3 days per week required at the Toronto office at 351 King Street East, Toronto, Ontario, Canada.

Salary: CAD 110,000–120,000 per year.

Company

hirify.global develops software solutions for accounting and financial reporting.

What you will do

• Research target users, their behaviors, and unmet needs for new product capabilities.
• Turn usage data, sales conversations, and support feedback into clear target-user insights.
• Define product positioning and ensure consistent messaging across sales, support, and leadership.
• Analyze monetization opportunities, willingness-to-pay signals, packaging, pricing, and comparable value.
• Design and run beta programs, define success criteria, and make data-backed go/no-go recommendations.
• Own launches, track adoption, retention, and revenue impact, and translate post-launch findings into prioritized product improvements.

Requirements

• 3–5 years of experience in user research, positioning, pricing, beta programs, launches, or related product work.
• Strong analytical skills with SQL, Excel, or equivalent tools.
• Ability to turn data into decisions and communicate findings through memorable narratives.
• Comfort owning the full product growth and go-to-market arc with a high degree of autonomy.
• Ability to work in the Toronto office 3 days per week as part of the hybrid arrangement.

Nice to have

• Background in product management, growth, or product marketing.
• Experience with monetization or pricing strategy.
• B2B SaaS or enterprise software experience.

Culture & Benefits

• Work on accounting and financial reporting software using cutting-edge technology.
• Collaborative and inclusive environment with knowledge sharing.
• Flexible work options, remote opportunities, and generous time-off policies.
• Health insurance, retirement plans, performance bonuses, recognition programs, and career growth opportunities.
• International projects and collaboration with a diverse global team.