Director, Data Strategy (Adtech)

TL;DR

Director, Data Strategy (Adtech): Driving adoption of the Open Media Studio Platform across WPP Media clients, accelerating the use of data to inform advertising strategies. Focus on new business acquisition and service adoption within existing client and agency teams.

Location: This is a Istanbul, Turkey based role and requires individuals to have the right to work in this location

Company

hirify.global is WPP’s global data products and technology company.

What you will do

• Spearhead platform adoption by driving adoption of the Open Media Studio platform across a select group of clients.
• Drive agency engagement by representing hirify.global in agency and client engagements.
• Deliver data strategy for clients by leveraging Data Strategy personnel to help clients answer key questions about data.
• Ensure clients and agency partners are deriving exceptional marketing value out of the hirify.global platform.
• Develop, maintain, and execute detailed engagement plans to guarantee client success.
• Partner with the Commercial team and EVP, Data Strategy to design commercial proposals.

Requirements

• Demonstrated experience in a leadership role within Adtech or Advertising.
• A deep understanding of data products, technology, and trends within the advertising and marketing industry.
• Proficiency in consultative selling.
• A relentless focus on customer success.
• Exceptional communication and relationship-building skills.
• Please note this is a Istanbul, Turkey based role and requires individuals to have the right to work in this location

Nice to have

• Demonstrable experience of driving technology adoption in a SaaS/PaaS environment
• Experience designing and/or deploying data strategies with large, multi-line or multinational brands for paid media and advertising
• Experience working with large marketing agencies.
• Familiarity with WPP Media ecosystem.

Culture & Benefits

• WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions and grow their networks.
• A variety of employee resource groups and host frequent in-office events.
• Benefits include competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.